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Best Digital Marketing Courses In Edinburgh

17 Feb, 2024 |

5 min read

Are you interested in pursuing digital marketing courses in Edinburgh? You’ve landed on the perfect platform. This article explores the top-notch digital marketing courses available in the vibrant city of Edinburgh.

In the contemporary tech-driven landscape, digital marketing stands as a pivotal element in any thriving marketing strategy. Companies are actively seeking adept individuals equipped with the right skills to steer their digital marketing initiatives. The scope of digital marketing is constantly expanding, presenting a golden opportunity for those willing to harness the potential of this dynamic field.

This article serves as your guide, introducing you to some of the most sought-after digital marketing courses in Edinburgh. These courses not only deliver a robust syllabus but also offer promising placement opportunities. With a proven track record, they empower students with the essential skills and knowledge needed to thrive in the expansive landscape of the digital marketing industry. If you’re ready to embark on a journey of professional growth, read on to discover the ideal digital marketing courses in Edinburgh.

Here are the top 9 digital marketing courses in Edinburgh:

The top 9 digital marketing courses in Edinburgh are:

 

1. Indian Institute of Digital Education (IIDE)

digital marketing courses in Edinburgh
Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students to secure exciting careers in the digital marketing industry.

IIDE offers a 4-day Campus Immersion for their online digital marketing course participants. Students can visit IIDE’s Mumbai campus for hands-on learning and assessment, and experience IIDE’s campus culture.

This institute also appears in Best Digital Marketing Courses in Delhi

Modules Covered in the course:

  • Foundation
  • Search Marketing
  • Social Marketing
  • Growth & Analytics
  • Planning & Strategy
  • Business Skills

Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Online Learning + Placement Assistance
Duration: 4-6 months
Fees: BTN 124,317
Google Reviews Rating: 4.8

PROS

  • 20+ Digital Marketing and AI Tools
  • AI-based Mock Interviews
  • 1:1 Mentoring Sessions
  • Case Studies & Simulations
  • Dedicated Hiring Portal

CONS

  • This course does not provide self paced learning.


Verdict

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their newly updated syllabus with two certifications is a great way of getting ahead of your competitors

The well-structured syllabus covers a wide range of digital marketing aspects along with AI Tools such as Chat GPT, Copy AI, and Designs AI. Personal mentoring sessions and AI mock Interviews are a plus point for students.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co

 

2. IIM SKILLS 

digital marketing courses in Bhutan

Welcome to IIM SKILLS, your gateway to comprehensive digital marketing courses in Edinburgh. In a rapidly evolving digital landscape, mastering the intricacies of online marketing is essential for businesses and individuals alike. At IIM SKILLS, we offer cutting-edge training programs designed to equip you with the skills and knowledge needed to thrive in the dynamic world of digital marketing.

Whether you’re a seasoned professional looking to enhance your skill set or a newcomer eager to delve into this exciting field, our courses provide a blend of theoretical knowledge and hands-on practical experience, ensuring you’re well-prepared to harness the power of digital marketing strategies effectively. Join us at IIM SKILLS and embark on a transformative journey towards success in the digital realm.

Modules Covered in the Course

  • Content Writing And Blogging
  • Search Engine Optimization
  • Social Media Marketing
  • Search Engine Marketing
  • Inbound Marketing
  • Email Marketing
  • Web Analytics
  • WordPress Web Development

Course Name: Digital Marketing Master Course
Type of Course: Online
Duration: 3 months Training + 2 months Paid Internship
Fees: 29,990 + GST
Google Reviews Rating: 4.5

PROS

  • Covers plenty of tools
  • Basic to Advanced level modules
  • Lifetime Access
  • Multiple Certifications

CONS

  • This course does not cover AI topics or tools
  • No detailed information on trainers or mentors


Verdict

This course covers a wide range of digital marketing tools and concepts, from basic to advanced. However, it does not cover AI topics or tools, and there is no detailed information on the trainers or mentors.

Students interested in AI marketing or who want to learn from specific trainers or mentors should look for a different course.

Contact Details

Phone: +91 95807 40740
Email: info@iimskills.com
Website: https://iimskills.com/iim-skills-digital-marketing-course-review/

 

3. University of Leeds 

The logo | Communications and Engagement digital mmarketing courses in edinburgh

The University of Leeds stands as a beacon of academic excellence, renowned globally for its commitment to fostering innovation and critical thinking across a spectrum of disciplines. With a rich history spanning over a century, the institution continues to pioneer groundbreaking research and deliver top-tier education. Situated in the vibrant city of Leeds, it offers a dynamic learning environment characterized by a blend of tradition and modernity.

Notably, the university’s forward-thinking approach extends to its diverse array of programs, including cutting-edge offerings like digital marketing courses in Edinburgh, which equip students with the skills and insights needed to thrive in today’s rapidly evolving digital landscape. Whether through pioneering research initiatives or transformative educational experiences, the University of Leeds remains steadfast in its mission to empower individuals to make meaningful contributions to society.

Modules Covered in the Course:

  • Applied GIS,
  • Retail Modeling,
  • Consumer Analytics,
  • Data Visualization

Course Name: Consumer Analytics and Marketing Strategy MSc
Type of Course: Offline
Duration:  12 months
Fees: £12,750 (UK students), £25,750 (International students)
Google Reviews Rating: NA

PROS

  • Cutting-edge curriculum,
  • emphasis on data analytics and soft skills

CONS

  • Limited information on practical application

Verdict 

University of Leeds offers a comprehensive offline master’s program focusing on consumer analytics and marketing strategy, ideal for individuals seeking in-depth knowledge and skills in data-driven marketing decision-making.

Contact Details

Phone Number: +44 (0)113 2431751
Email:study@leeds.ac.uk

 

4. Newcastle University

Newcastle University Logo Download png

Newcastle University, renowned for its academic excellence and innovative approach to education, stands as a beacon of learning in the United Kingdom. Situated in the vibrant city of Newcastle upon Tyne, the university prides itself on its diverse range of programs catering to the evolving needs of students. From cutting-edge research facilities to a dynamic student community, Newcastle University offers a stimulating environment for intellectual growth and personal development.

Among its offerings, the university excels in providing top-tier digital marketing courses in Edinburgh, empowering students with the skills and knowledge essential for navigating the rapidly changing landscape of online marketing. With a commitment to fostering creativity, critical thinking, and practical expertise, Newcastle University equips students with the tools to excel in the digital marketing industry and beyond.

Modules Covered In The Course

  • Business Strategies,
  • E-Business Models,
  • Marketing Functions,
  • Customer Relationship Management

Course Name:Digital Business (E-Marketing) MSc
Type of Course: Offline
Duration: 12 months
Fees: £12,600 (UK students), £21,000 (International students)
Google Reviews Rating: NA

PROS

  • Emphasis on technology in business,
  • comprehensive curriculum

CONS

  • Limited information on practical application and industry relevance


Verdict 

Newcastle University’s MSc program in Digital Business offers a thorough exploration of e-marketing and business strategies, suitable for individuals looking to understand the integration of technology in modern business practices.

Contact Details

Phone:+44 191 208 6000
Email: bitesizeuni@ncl.ac.uk

 

5. University of Southampton

File:University of Southampton Logo.png - Wikipedia

The University of Southampton stands as a beacon of academic excellence, renowned globally for its innovative research, vibrant student community, and commitment to fostering intellectual curiosity. Situated in the culturally rich city of Southampton, this esteemed institution offers a diverse range of programs spanning various disciplines, including cutting-edge digital marketing courses in Edinburgh.

With a forward-thinking approach to education and a dedication to equipping students with the skills necessary to thrive in an ever-evolving digital landscape, the University of Southampton continues to empower individuals to become leaders in their fields while making meaningful contributions to society.

Modules Covered In The Course

  • Theory, Application,
  • Commercial Marketing Project,
  • Simulated Consultancy Exercise

Course Name: Digital Marketing (MSc)
Type of Course: Offline
Duration: 1 year
Fees: £13,000 (Home students), £25,000 (International students)
Google Reviews Rating: NA

PROS

  • Focus on practical application,
  • real-world projects

CONS

  • Limited information on curriculum depth and industry relevance


Verdict 

University of Southampton’s MSc in Digital Marketing offers hands-on experience through real-world projects, suitable for individuals seeking practical skills and industry exposure in digital marketing.

Contact Details

Email: enquiries@southampton.ac.uk
Phone No: +44(0)23 8059 5000

 

6. Coventry University

Coventry University Logo [01] - PNG Logo Vector Brand Downloads (SVG, EPS)

Coventry University stands as a beacon of academic excellence, renowned for its innovative programs and commitment to nurturing future leaders. With a global reputation for delivering cutting-edge education, Coventry University offers a diverse array of courses tailored to meet the demands of the digital age. Among its offerings, the university’s digital marketing courses in Edinburgh stand out as prime examples of its dedication to providing students with the skills and knowledge necessary to thrive in an increasingly digital-centric world.

Whether through hands-on experience or theoretical understanding, Coventry University empowers individuals to excel in the dynamic field of digital marketing, ensuring they are well-equipped to navigate and succeed in today’s competitive landscape.

Modules Covered in the Course

  •  Digital Marketing Strategy,
  • Leadership Skills,
  • In-person and Online Instruction

Course Name: Digital Marketing Management MSc
Type of Course: Online Training/Offlinie
Duration: 1 Year (Full-time), 2 Years (Part-time)
Fees: £14,550 per year (UK students), £18,250 per year (International students)
Google Reviews Rating: NA

PROS

  • Blend of in-person and online instruction,
  • emphasis on leadership skills

CONS

  • Limited information on course structure and practical application

Verdict

Coventry University’s MSc in Digital Marketing Management offers a balanced approach with both offline and online components, suitable for individuals seeking flexibility and leadership development in digital marketing.

Contact Details

Phone: +44(0)24 7765 7688
Email:generalenquiries.io@coventry.ac.uk

 

7. Falmouth University

falmouth-university-logo-600px • Full Rotation - Design & Animation

Falmouth University stands as a beacon of excellence in the realm of higher education, renowned for its innovative approach to creative arts and digital industries. Situated in the picturesque coastal town of Falmouth, Cornwall, the university prides itself on fostering a dynamic learning environment where students can thrive creatively and academically. With a rich history dating back to 1902, Falmouth University has continually evolved to meet the demands of the ever-changing digital landscape.

Offering a diverse range of undergraduate and postgraduate programs, including cutting-edge digital marketing courses in Edinburgh, the institution equips students with the skills, knowledge, and industry insights needed to excel in today’s competitive job market. Whether students aspire to become trailblazing digital marketers or creative visionaries, Falmouth University provides the ideal platform for turning aspirations into achievements.

Modules Covered in the Course

  • Business Savvy,
  • Creativity,
  • Consumer Psychology,
  • Ethics

Course Name: Business and Digital Marketing BSc
Type of Course: Offline
Duration: 3 years
Fees:£9,250 per year (UK students), £17,460 per year (International students)
Google Reviews Rating: NA

PROS

  • Oxford-recognized degree,
  • emphasis on creativity and consumer psychology

CONS

  • Limited information on practical application and industry relevance

Verdict

Falmouth University’s BSc in Business and Digital Marketing offers a well-rounded curriculum with a focus on creativity and consumer psychology, suitable for individuals seeking a comprehensive understanding of digital marketing principle

Contact Details

Phone: +44(0)1326 213730
Email: applicantservices@falmouth.ac.uk

 

8. Lancashire Skills and Employment Hub

Lancashire Skills & Employment Hub Events | Eventbrite

The Lancashire Skills and Employment Hub is dedicated to enhancing the employability and skill set of individuals across the region, fostering opportunities for personal and professional growth. With a focus on bridging the gap between education and industry needs, we offer a diverse range of training programs and resources tailored to meet the demands of today’s job market.

From vocational training to career guidance, our initiatives aim to empower individuals with the knowledge and skills required to excel in their chosen fields. As part of our commitment to staying abreast of emerging trends and technologies, we are excited to announce our collaboration with partners offering Digital Marketing courses in Edinburgh, providing participants with the opportunity to delve into the dynamic world of online marketing strategies and tactics. Join us in unlocking your potential and shaping a brighter future through education and skill development.

Modules Covered in the Course

  • Digital Marketing Essentials,

Course Name: Digital Marketing Skills Bootcamps
Type of Course: Offline
Duration:  12 weeks
Fees: Free
Google Reviews Rating: NA

PROS

  • Free training,
  • practical focus,
  • government-funded

CONS

  • Limited information on curriculum depth and industry relevance


Verdict

Lancashire Skills and Employment Hub’s Digital Marketing Skills Bootcamps offer a cost-effective and practical way to acquire essential digital marketing skills, ideal for individuals seeking to enter or re-enter the workforce.

Contact Details

Phone: 03333 444019
Email: info@we-are-digital.co.uk

 

9. North & Western Lancashire Chamber of Commerce

North & Western Lancashire Chamber of Commerce

Welcome to the North & Western Lancashire Chamber of Commerce, your premier destination for business support and development in the region. With a rich history of fostering growth and prosperity, we are dedicated to providing comprehensive resources and networking opportunities to businesses of all sizes and sectors. Whether you’re a budding entrepreneur or an established corporation, our wide range of services, from training programs to advocacy initiatives, are tailored to meet your needs and drive success.

As part of our commitment to staying at the forefront of industry trends, we are excited to announce our latest offering: digital marketing courses in Edinburgh. These courses are designed to equip professionals with the essential skills and knowledge needed to navigate the ever-evolving landscape of digital marketing, empowering businesses to thrive in an increasingly digital world. Join us as we embark on this journey of growth and innovation together.

Modules Covered in the Course

  • Campaigns, Plans, Strategies

Course Name: Digital Marketing Strategy Course
Type of Course: Offline
Duration:3 hours
Fees: Members: £69; Non-Members: £99 Affiliate: £89
Google Reviews Rating: NA

PROS

  • Customizable instruction,
  • affordable pricing

CONS

  • Limited duration,
  • lack of information on course depth


Verdict

North & Western Lancashire Chamber of Commerce’s Digital Marketing Strategy Course offers customizable instruction at an affordable price, suitable for individuals seeking a brief overview of digital marketing strategies.

Contact Details

Phone: 01772 653 000
Email: info@lancschamber.co.uk

Frequently Asked Questions about Digital Marketing Courses in Edinburgh:

  1. What is digital marketing?

Digital marketing is the promotion of brands to connect with potential customers through the internet. It involves brands using digital communication channels such as search engines, social media, email, websites, and AI to promote their products. For example, ecommerce brands can promote and sell their products through social media.  

  1. What are the benefits of digital marketing?

Digital marketing offers several benefits, including increased brand visibility, targeted marketing, measurable results, and cost-effectiveness. It allows you to better understand your customers, to reach them more effectively, and to build a strong, loyal following. 

  1. Would my business benefit from it?

YES! If you want your ecommerce business to stay competitive in 2023, then you need to be investing in all the latest digital marketing tools and technologies. This includes embracing new technologies like AI and VR to promote your brand. 

  1. What are the different types of digital marketing?

The different types of digital marketing include search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and affiliate marketing. Since there are so many different aspects to digital marketing, it’s important to have a clear strategy in place for your ecommerce brand. Your strategy should act as a roadmap, guiding your efforts in a clear path. 

  1. How can I measure the success of my digital campaign?

You can measure the success of your digital marketing campaigns using metrics such as website traffic, conversion rate, click-through rate, and return on investment (ROI). It’s important to set clear goals before launching your campaigns and then measure your results to determine if you achieved them. 

 

Conclusion

      If you are searching for the best Digital Marketing courses in Edinburgh, here are the top Digital Marketing courses in Edinburgh and some important information regarding Digital Marketing courses in Edinburgh that can help you to know about the course. Hope this blog can help you with your research.

We hope the blog has helped gain insight. Let us know in the comment section given below.

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


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