10 Best Digital Marketing Courses In Kolkata

Do you want to study digital marketing in Kolkata? You’ve come to the right place. This blog covers the best digital marketing courses in Kolkata.

In today’s rapidly evolving digital landscape, the world of marketing has undergone a dramatic transformation. Kolkata, the City of Joy, has embraced this change with open arms, witnessing a significant rise in the demand for digital marketing professionals. With businesses shifting their focus to the online realm, the need for skilled digital marketers is higher than ever.

The digital marketing industry offers many job opportunities in Kolkata. There are diverse roles available for those willing to embark on this exciting career path, from social media management to search engine optimization, content marketing, and more. As companies invest heavily in their online presence, skilled digital marketers are essential for driving growth and success.

However, choosing the right digital marketing course in Kolkata is very important for aspiring digital marketers. The market is flooded with options, making it essential to find a program that not only suits your budget but also provides comprehensive training, industry-relevant skills, and valuable certifications.

In this article, we’ll explore the best digital marketing courses available in Kolkata with fees, digital marketing syllabus, and placements. By the end of this article, you will be able to make an informed choice and kickstart your journey towards a thriving career in the digital marketing industry.

10 Best Digital Marketing Courses In Kolkata

The top 10 digital marketing courses in Kolkata are as follows-

 

1. IIDE – Tne Digital School

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students secure exciting careers in the digital marketing industry.

IIDE offers a 4-day Campus Immersion for their online digital marketing course participants. Students can visit IIDE’s Mumbai campus for hands-on learning and assessment, and experience IIDE’s campus culture.

Modules Covered In The Course

The ODMC course is divided into 2 parts – ACDM and PCDMS. Accordingly, the course syllabus is also divided into 2 modules that are exclusively in PCDMS.

• Foundation
• Search Marketing
• Social Marketing
• Growth And Analytics
• Planning And Strategy (only in PCDMS)
• Business Skills (only in PCDMS)

Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Hybrid (Online Learning + Offline Presentations)
Duration: 4 – 6 months
Fees: INR  1,25,000 – 1,80,000
Google Reviews Rating: 4.8

Verdict

IIDE is one of the biggest digital marketing course providers in India. After analyzing their reviews – I can say that they provide quality training. They also have a good placement record. However, the course is not self-paced, which may limit some people’s ability to learn at their own pace.

Their curriculum is equipped with AI tools and also covers topics such as the economics of Digital Marketing which can be helpful for freelancers. Even though this course is at a higher price point, the curriculum and the networking opportunities for the students throughout the course make up for it.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co

2. Digital Scholar 

Based in Chennai, The Digital Scholar is an educational institute offering digital marketing courses in Kolkata. Digital Scholar offers both online and in-classroom training.

It was founded by Sorav Jain and Rishi Jain, who are both experienced digital marketers and influencers. Digital Scholar aims to train students in practical and experiential learning, with live projects, agency exposure and placement assistance. Digital Scholar also has a community of digital marketers who network and share their knowledge and insights.

Modules Covered In The Course

• Digital Leader Mindset
• Social Media Management
• Landing Page
• Facebook Ads & Instagram Ads
• Content Writing
• Search Engine Optimization
• Search Engine Marketing

Course Name: Digital Marketing
Type of Course: Online & Offline.
Duration: 6 months
Fees: INR 89,999
Google Reviews Rating: 5

Verdict

This digital marketing course by Digital Scholar offers several benefits, including lifetime access to courses, live case studies, placement assistance, and weekly doubt-clearing sessions.

However, this course is not self-paced, which can be a problem for students and working professionals who have other commitments, and need to learn at their own pace. The course also does not cover AI in the curriculum.

Overall, Digital Scholar is a good institution to learn digital marketing and I recommend it to you.

Contact Details 

Phone Number: +91-9513632705
Email ID:  info@digitalscholar.in

3. IIM SKILLS 

IIM Skills is the most eminent online Training Institute offering Digital Marketing Courses in Kolkata and its modules. It has a vast intensive curriculum of 180 hours of  Digital Marketing training with live online interactive classrooms.

Modules Covered In The Course

• • Content writing and blogging
  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Email Marketing
  • Inbound Marketing

Course Name: Master Digital Marketing Course
Type of Course: Online
Duration: 120 Hours
Fees: INR 29,900 + Taxes
Google Reviews Rating: 4.9

Verdict

This course covers a wide range of digital marketing tools and concepts, from basic to advanced level. However, it does not cover AI topics or tools, and there is no detailed information on the trainers or mentors.

Students interested in AI marketing or who want to learn from specific trainers or mentors should look for a different course.

Contact Details

Phone Number: 919580740740
Email ID: info@iimskills

4. Kolkata Digital Marketing Institute

Kolkata Digital Marketing Institute (KDMI) teaches students to achieve their dreams and provides them with a direction in Digital Marketing Courses in Kolkata toward profitable job opportunities. KDMI is made up of a large number of professionals with expertise in the marketing field. These professionals guide students from start to finish. You can even start with a demo class to get an idea of ​​the institution’s teaching style.

Modules Covered In The Course

• • Content Ideation & Planning
  • Graphics Designing
  • Video Creation
  • Website Design and Development
  • Social Media Marketing
  •  Search Engine Optimization
  • Google Search Console
  • Google Analytics
  • Paid Marketing
  • Google My Business
  • Email Marketing
  • How to earn from Digital Marketing

Course Name: Advanced Digital Marketing Course
Type of Course: Online
Duration: N/A
Fees: N/A
Google Reviews Rating: 4.9

 

Verdict

KDMI’s digital marketing course is an affordable option and it covers unique concepts such as various ways to earn from digital marketing. The course also has good reviews overall.

If you are looking to start your digital marketing journey, KDMI is a good course to consider.

Contact Details

Phone: +919007746211
Address: BK- 147, Ground Floor, Near SOS Children’s Village, BK Block, Sector II, Bidhannagar, Kolkata, 700091, West Bengal India
Email: contact@kdmi.in

5. Digital Vidya

One of the top training companies for data science and digital marketing is called Digital Vidya. Digital Vidya is an authorized training partner for Microsoft India and Google India. Additionally, it collaborates with influential organizations like LinkedIn, NASCOM, and VSkills.

The institute’s goal is to provide applicants, whether they are people or organizations, with cutting-edge skills. The institute is well-known throughout Asia and offers a wide range of courses, including those in behavioral training, data science, financial management, and visualization and reporting. With their repute, they are among the top digital marketing courses in Mumbai.

It is a comprehensive course that includes 44 modules and covers all pertinent facets of digital marketing.

Modules Covered In The Course

• • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Email Marketing
  • Inbound Marketing
  • Web Analytics
  • Facebook Marketing
  • Other Digital Marketing Topics

Course Name: Digital Marketing Course

Type of Course: Online training|
Duration: 4 months (weekday batch) / 7 months (weekend batch)
Fees: INR 49,900 + GST|
Google Reviews Rating: 4.5

Verdict

This course provided by Digital Vidya definitely falls under my top 10 recommended courses. Their course includes Chat GPT training along with tools that every digital marketing aspirant should know of. Their course also includes case studies on various brands along with training from industry experts.

Contact Details

Phone: +91 80100 33033
Address: Surasree Apartment, 3rd Floor, CL 4 – Indira Pally, Jyangra Ghosh Para, Kolkata, West Bengal 700059
Email: info@digitalvidya.com

6. Advanced Institute of Digital Marketing

The Advanced Institute of Digital Marketing (AIDM) was founded in 2011 and is  one of the premier institutes for providing training in Digital Marketing Courses in Kolkata. AIDM’s vision is to bring awareness in the nation about technologies and how can we use this as our advantage to grow our business. They provide ethical, industry ready and result oriented training to their students so that they can be benefited professionally and personally.

Modules Covered In The Course

Over 70+ modules in topics like

• Introduction Of Digital Marketing
• Search Experience Optimization (SXO)
• Keywords Research And Analysis
• On-Page Optimization
• Off-Page Optimization
• SEM Overview
• Introduction To Social Media
• Understanding Filters In Google Analytics
• ECommerce Tracking And Reporting
• Introduction To Google Ads
• Pay Per Click Campaign
• Fundamental Of Affiliate Marketing
• Content Marketing
• Mobile Marketing
• Marketing Automation
• Video Marketing
• Live SEO Project
• Case Studies

Course Name: Advanced Programme in Digital Marketing
Type of Course: Online
Duration: 6 Months
Fees: INR 60000 + GST
Google Reviews Rating: 4.7

Verdict

This course by AIDM offers 25+ certifications and equips you with knowledge about the digital marketing industry. After analyzing their course I can say that they have a well-designed curriculum. However, their course does not cover any AI topics or tools.

Despite being a bit on the pricey side, this course is decent.

Contact Details

Phone: 033 4005 3715
Address: 58/114, Prince Anwar Shah Road, Lake Gardens, Kolkata, 700045
Email: info@aidm.in

7. The Vision Upliftment Academy

Vision Upliftment Academy is one of the pioneers in providing training in digital marketing in Kolkata. Their vision is to teach and focus on cultivating the creative senses of its students by providing live classroom training to uplift the career of students and professionals through affordable and flexible courses. This academy is located in the IT sector of Kolkata and is considered to be a great institution. They are known for having great student culture, with helpful and co – operative teachers, who are ready to help their students.

Modules Covered In The Course

• SEO &SEM
• Social Media
• Inbound Marketing
• Mobile Marketing
• Email Marketing
• E-commerce
• Business Affiliate Marketing
• Lead Generation
• Tactics Freelancing
• YouTube Advertisement

Course Name: Digital Marketing Training
Type of Course: Online
Duration: 3 months (to be extended if required)
Fees: INR 15,000
Google Reviews Rating: 4.9

Verdict

Some key details on which I could analyze out of are missing. Their website does not provide much information on the tools that will be taught during the course or details on faculty.

They do provide demo lectures and placement assistance, so if you are taking up their course, I would recommend you inquire about the faculty and tools that will be taught to you before enrolling.

Contact Details

Phone Number: 098303 67183
Address: Ground & 1st Floor, Regus, Globsyn Crystals, EP Block, Salt Lake, Sector V, Bidhannagar, Kolkata, West Bengal 700091
Email ID: contact@visionupliftment.co

8. Karmick Institute 

They believe it is important to provide a teaching module that emphasizes making students, even for those coming from non-technical backgrounds, understanding the complexities of digital marketing.

The course is constructed in a way to help students who come from different backgrounds other than IT and different technological fields so that they can understand the concepts of Digital Marketing with absolute clarity and precision.

Course Name: Advanced Digital Marketing Course
Type of Course: Online and Offline
Duration: 3 Months
Fees: INR 22,000
Google Reviews Rating: 4.1

Modules Covered In The Course

• Introduction to Digital Marketing
• Digital Marketing Avenues
• Search Engine Optimization
• Search Engine Marketing
• Social Media Marketing
• Content Marketing
• Email Marketing
• Web Analytics & Visitors Tracking
• YouTube and Video Marketing
• Affiliate Marketing

Verdict

Karmick Institute’s digital marketing course covers 10 modules at an affordable fee, but it does not include influencer marketing in its curriculum. If you are interested in learning everything about social media and influencer marketing, this course is not ideal for you.

Contact Details

Phone: +91 33 2426 4362 / +91 9836423755
Email id: info@karmickinstitute.com
Address: 116A, Purbalok (Premises No: 1118), Street No: 6th, Bhadreswar, West Bengal – 700099 India

9. CALCUTTA MEDIA INSTITUTE 

Calcutta Media Institute was founded in 2010 and is a subsidiary of ABP Private Limited. Since their establishment, creating industry-ready professionals for the media, communication, and entertainment sectors has been CMI’s focus. It is considered to be a well-respected institute which provides digital marketing courses in Kolkata

Modules Covered In The Course

• Introduction to Digital Marketing
• Effective Inbound Marketing using Search Engine Optimisation (SEO)
• Search Engine Marketing (SEM) as Paid Inbound Marketing Technique
• Paid Outbound Marketing – Online Display Campaign
• Online Display and Video Campaigns using Adwords and YouTube
• Leveraging Social Media for Market Development and Branding
• Remarketing/ Retargeting – Communicating to the “Intent to Purchase” Audience
• E-Mail Marketing
• Mobile Marketing
• Digital Media Analytics
• Campaign Analytics

Course Name: Certificate Course on Digital Marketing
Type of Course: Online/Offline
Duration: N/A
Fees: INR 45,000+ 18% GST.
Google Reviews Rating: 4.2

Verdict

After going through their course, I can say that it is – beginner friendly. I would recommend you inquire about the tools that will be taught to you since their website does not mention them. After going through student reviews I can say that CMI provides a decent digital marketing course. Their curriculum misses AI topics and tools. Overall it’s a course that beginners can pursue.

Contact Details

Phone Number: 9831230988
Address: Calcutta Media Institute (CMI), 501 Elgin Chambers, 5th Floor, 1A Ashutosh Mukherjee Road, Kolkata
Email ID: president@cmi.net.in

10. MCTA – Marketing Course Trading Academy

Marketing Course Trading Academy (MCTA) is one of Mumbai’s best digital marketing institutes providing intensive offline training in the field of digital advertising. They have over 10 years of experience and have trained more than 10,000 students.

MCTA’s Marketing Course is divided into two levels – Master’s and Executive. The Master’s program has a more detailed syllabus and has seven certifications. The Executive requires three certifications and covers a smaller portion of digital marketing.

This institute also appears in Popular Digital Marketing Courses In Thane

Modules Covered in the Course

• WordPress + Blog Creation & Management
• Landing Page Design using Elementor
• Search Engine Optimization (SEO) + Webmaster Tools
• Google Analytics + Google Tag Manager
• Media Buying & Planning
• Content Writing + Content Creation Tools
• Search Engine Marketing (SEM)
• Google Adsense + Display Adservers
• Social Media Marketing18 Hours
• Social Media Automation + Online Reputation Management (ORM)
• Drip Marketing & Email Automation
• Email Marketing + Webchat Process
• Artificial Intelligence (AI) in Digital Marketing
• Mobile Marketing
• E-Commerce & Drop Shipping
• Affiliate Marketing
• Influencer Marketing
• Mobile App Creation
• Webinar Creation & Marketing
• TikTok Ads

Course Name: Master Program in Digital Marketing
Type of Course: Offline / Onine
Duration: 80 hours
Fees: N/A
Google Reviews Rating: 4.6

Verdict

MCTA is an acclaimed institution that believes in providing hands-on teaching and learning in a classroom environment. They also provide 100% placement assistance. The course is a great opportunity for both freshers and working professionals looking to upskill themselves.

Contact Details

Phone: 8448440810
Email Address: info@mcta.co.in
Address: 707 Haware Infotech Park Sector 30A, Plot No. 39, Near Inorbit Mall, Vashi, Navi Mumbai, Maharashtra 400703

Benefits Of Digital Marketing Courses

1. Wide range of options for your career

A lot of companies offer job opportunities in this field. The benefit of this job is that it won’t be restricted to one specific task. You’ll always be learning new skills and facing creative challenges.

2. Salary

Since the scope of digital marketing is rapidly increasing, the demand for it is also increasing. The more skilled you are, the higher your salary will be. For Digital Marketing Managers, it is common to be offered a monthly salary of more than INR 1,00,000.

3. Freelancing

If you have a great knowledge about digital marketing you can even start freelancing and provide services to your customers. There is a large scope for freelancers as companies prefer outsourcing certain jobs outside to save resources.

4. More demand

Due to the immense competition , more and more businesses are turning to the digital realm. They are on the lookout for skilled digital marketers who can help them survive in this dynamic, competitive industry.

5. Enhancing creativity

This field is an emerging one , which means you’re always learning. This helps to expand one’s imagination and become more creative. Creative approach is very important for marketing as you have to constantly find new ways of reminding your consumers about your brand.

6. Certified training

Some institutes offer certified courses which give you a competitive edge and will guarantee placement in top companies.

7. Flexibility of work

A digital marketing course is flexible and allows you to work according to your convenience.

Digital Marketing Career Opportunities in Kolkata

Below are some career opportunities to choose after completing the Digital Marketing Courses in Kolkata:

1. Email Marketing

Email marketing means to sending emails to targeted lists to build awareness of products and services.

2. Search Engine Optimization (SEO)

The digital marketing career angle for SEO specialists is quite powerful. There is a more demand for professionals who get social media, scoring of content which is of best quality , competitive analysis, mobile search, and web analytics.

3. Automation Expert 

Many companies have shifted their focus towards email marketing , social media marketing etc . Being an automation expert will them in completing their task on with minimum cost and give authentic experience to the clients .

4. Data Analyst

It means a person who collect data or information from various sources for the interpretation of new trends and cycles . Analysts will help a company analyze trends and make right business decisions.

5. Content Writing

Content writers focus specifically on content that draws attention of the readers to the site and look after them throughout the sales period . They create case studies, blog posts, and eBooks to inform their consumers.

6. Social media marketing

Their main job is to promote brands on apps  like Facebook, Twitter, Instagram, and LinkedIn and others. It’s a job that bridges creative writing and management  and often requires the potential to work hard to respond to incoming messages.

7. Digital Marketing Specialist/Manager 

This role involves developing and executing digital marketing campaigns across various channels such as search engine optimization (SEO), social media, email marketing, content marketing, and paid advertising.

8. AR-VR developer

Augmented reality sum up digital concepts to the real world just by using a mobile device. Virtual reality offers a holistic experience of the real world . In the forthcoming years , AR and VR is going to be a new form of marketing.

Conclusion

With that, we come to the end of this blog. This blog covered the best digital marketing courses in Kolkata.

In conclusion, a career in digital marketing is an exciting journey filled with endless possibilities. As mentioned earlier, the digital landscape is always evolving, and the demand for skilled professionals is on the rise, presenting numerous job opportunities, freelancing prospects, and creative challenges.

However, the key to success lies in selecting the right digital marketing course that aligns with your specific needs and goals. Carefully consider what the course is offering you and what value you will gain from it before making a choice.

That’s it for this blog. Let me know in the comments if you have any doubts.

FAQs – Frequently Asked Questions

Q. What is the course fee for digital marketing in Kolkata?

Ans: The fees for a digital marketing course in Kolkata can be anywhere from INR 25,000 TO 2,00,00. The fees depend on the institute, the duration of the course, and its difficulty.

Q. Which is the best course in digital marketing?

Ans: While there are many great courses available in Kolkata, I believe Digital Scholar, IIDE, and IIM Skills offer some of the best digital marketing courses in Kolkata.

Q. Can a 12th pass do digital marketing?

Ans: Yes, you can do digital marketing after completing your 12th Std. These days, most institutes require you to have a 12th Std passing certificate as the minimum requirement for doing a digital marketing course. However, you must choose a reputable course that will help you gain all the knowledge and skills you need to succeed in this ever-evolving field.

Q. Is digital marketing easy to get a job in?

Ans: Yes, digital marketing is a rapidly growing industry and the demand for skilled professionals in this industry is very high. To get a job in this field all you need to have is the right knowledge and skills required in this field, both of which you can gain by enrolling in a digital marketing course..

Q. What is the salary of a digital marketer?

Ans: The average salary for digital marketing freshers in Kolkata is INR 1.8L to 3L per annum in 2024. It is a well-paid job where your salary increases with your experience.