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Top Digital Marketing Courses In Boston

22 Jan, 2024 |

5 min read

Are you interested in pursuing digital marketing courses in Boston? You’ve landed on the perfect platform. This article explores the top-notch digital marketing courses available in the vibrant city of Boston.

In the contemporary tech-driven landscape, digital marketing stands as a pivotal element in any thriving marketing strategy. Companies are actively seeking adept individuals equipped with the right skills to steer their digital marketing initiatives. The scope of digital marketing is constantly expanding, presenting a golden opportunity for those willing to harness the potential of this dynamic field.

This article serves as your guide, introducing you to some of the most sought-after digital marketing courses in Boston. These courses not only deliver a robust syllabus but also offer promising placement opportunities. With a proven track record, they empower students with the essential skills and knowledge needed to thrive in the expansive landscape of the digital marketing industry. If you’re ready to embark on a journey of professional growth, read on to discover the ideal digital marketing courses in Boston.

The top 7 digital marketing courses in Boston are:


1. Indian Institute of Digital Education (IIDE)

Digital Marketing Courses in Boston
Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students to secure exciting careers in the digital marketing industry.

IIDE offers a 4-day Campus Immersion for their online digital marketing course participants. Students can visit IIDE’s Mumbai campus for hands-on learning and assessment, and experience IIDE’s campus culture.

This institute also appears in Best Digital Marketing Courses in Delhi

Modules Covered in the course:

  • Foundation
  • Search Marketing
  • Social Marketing
  • Growth & Analytics
  • Planning & Strategy
  • Business Skills

Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Online Learning + Placement Assistance
Duration: 4-6 months
Fees: INR 1,25,000 – 1,80,000
Google Reviews Rating: 4.8

PROS

  • 20+ Digital Marketing and AI Tools
  • AI-based Mock Interviews
  • 1:1 Mentoring Sessions
  • Case Studies & Simulations
  • Dedicated Hiring Portal

CONS

  • This course does not provide self paced learning.


Verdict

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their newly updated syllabus with two certifications is a great way of getting ahead of your competitors

The well-structured syllabus covers a wide range of digital marketing aspects along with AI Tools such as Chat GPT, Copy AI, and Designs AI. Personal mentoring sessions and AI mock Interviews are a plus point for students.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co


2. Digital Academy 360 

Digital Marketing Courses In Boston

Digital Academy 360, India’s Leading Digital Learning Platform started in the year 2015 to create the largest conglomeration of digital learning resources, learning intelligence, and research opportunities that can benefit the Global Online Industry.

Digital Academy 360 is a leading digital marketing training institute with branches across India. They offer comprehensive digital marketing courses that cover various modules like SEO, SEM, social media marketing, content marketing, and more.

Modules Covered In The Course

  • Introduction to Digital Marketing
  • Optimizing Websites for Search Engines (SEO)
  • Advertising on Search Engines (SEM) and Pay-Per-Click (PPC)
  • Leveraging Social Media for Marketing (SMM)
  • Creating and Promoting Engaging Content
  • Effective Email Marketing Strategies
  • Mobile Marketing Techniques
  • Utilizing Google Analytics for Insights
  • Managing Online Reputation
  • E-commerce Marketing Strategies
  • Affiliate Marketing Fundamentals
  • Developing Comprehensive Digital Marketing Strategies

Course Name: Post Graduate Certification In Digital Marketing & Analytics
Type of Course: Online/Offline
Duration: 7 months
Fees: 1,25,000 Exc.Taxes
Google Reviews Rating: 4.7

PROS

  • Mock Interviews
  • Portfolio Building
  • Interview
  • Soft Skills

CONS

  • This course is not self paced


Verdict

This digital marketing course is a great investment for anyone serious about a career in the industry. With mock interviews, portfolio building, and soft skills training, you’ll be well-prepared for every aspect of the job search and your new role.

Contact Details

Phone Number: +91 73535 15515
Email ID: info@digitalacademy360.com
Website: https://digitalacademy360.com/online-digital-marketing-courses.php


3. Simplilearn

Digital Marketing Courses in boston

Founded in 2010, Simplilearn is a globally recognized online learning platform that offers a wide range of digital marketing courses. They have partnered up with many top universities and companies, and have trained over 5,00,000 students worldwide.

Their Masters-level course in digital marketing has been rated as the #1 Digital Marketing course by Search Engine Journal. Their course has been formed along with Facebook and offers certifications from Facebook and Google. Students have to complete 45+ projects that challenge them with real-life agency situations. This course aims to form industry-ready professionals ready to make their mark in the digital marketing industry.

This institute also appears in Digital Marketing Courses in Bangalore

Modules Covered In The Course

  • Mastering SEO, Content Marketing, PPC and Digital Analytics
  • Mastering Social Media, Mobile Marketing and Digital Strategy
  • Advanced Web Analytics
  • Advanced Search Engine Optimization (SEO)
  • Advanced Pay Per Click (PPC) Program
  • Advanced Social Media (With Facebook Blueprint Voucher)
  • Digital Marketing Capstone

Course Name: Masters in Digital Marketing
Type of Course: Online
Duration: 11 months
Fees: 64,200 incl. taxes
Google Reviews Rating: 4.4

PROS

  • Course co-created by Facebook
  • Aligned to top Digital Marketing certifications like Google, Facebook, Hotspot
  • 45+ projects and Case Studies
  • Guaranteed placements

CONS

  • Not a self-paced course


Verdict

Simplilearn is a globally recognized platform and doing their digital marketing course will guarantee you many opportunities in your career. Their course offers certifications from Google, Facebook, and Hotspot which are sure to give you a competitive edge while applying for a job. Their case studies and projects prepare you for real-world situations. They also guarantee placements at the end of the course which is a bonus.

Contact Details

Phone: 1800-212-7688
Website: www.simplilearn.com


4. Digital Vidya

Digital Marketing Courses in boston

Digital Vidya is a premier digital marketing training institute in India that offers comprehensive courses on various aspects of digital marketing. Founded in 2009, Digital Vidya has trained over 38,000 professionals from more than 55 countries.

The institute’s courses cover a wide range of topics, including social media marketing, search engine optimization, email marketing, and more. With a team of experienced trainers and a focus on practical learning, Digital Vidya offers its students a highly personalized and engaging learning experience.

Its alumni have gone on to secure exciting careers in digital marketing, making Digital Vidya a highly respected institution in the field.

This institute also appears in Top Digital Marketing Courses in Mumbai

Modules Covered in the Course:

  • Search Engine Optimization [SEO] (4 Modules)
  • Social Media Marketing [SMM] (5 Modules)
  • Email Marketing (3 Modules)
  • Inbound Marketing (4 Modules)
  • Web Analytics (5 Modules)
  • Facebook Marketing (2 Modules)
  • Other Digital Marketing Topics (16 Modules)

Course Name: Certified Digital Marketing Master Course
Type of Course: Online classes
Duration:  4 months (weekday batch) / 7 months (weekend batch)
Fees: Rs 49,900 + GST
Google Reviews Rating: 4.5

PROS

  • Hands-on learning across Digital Marketing tools
  • Case studies
  • Mentorship sessions
  • Guaranteed Internship

CONS

  • The curriculum is outdated, it does not have any AI tools


Verdict 

Digital Vidya is a well-known and reputable digital marketing training institute in India. They offer a variety of courses for beginners and professionals, and many students have found their programs helpful in building a career in digital marketing. They offer 15 certifications (including Google and HubSpot) and provide 100 % placement assistance. Their curriculum includes case studies on brands like ICICI, PUMA, Myntra, and Microsoft.

Contact Details

Phone Number: +91 80100 33033
Address:  46, Vikas Marg, Gujarat Vihar, Swasthya Vihar, New Delhi, Delhi, 110092
Email ID: info@digitalvidya.com
Website: https://www.digitalvidya.com/digital-marketing/


5. Upgrad 

Digital Marketing courses in boston

UpGrad, a top brand in global higher education, offers certificate courses and degrees in digital marketing, along with courses in IT, accounting and management. The program’s objective is to help students and working professionals upskill themselves while continuing their education and career.

Students who take this course will get knowledge about digital marketing topics including Search Engine Optimization (SEO), Search Engine Marketing (SMM), Social Media Marketing (SMM), and others.

Modules Covered In The Course

  • Digital Marketing Landscape
  • Digital Channels Deep Dive – I
  • Digital Channels Deep Dive – II
  • Marketing Analytics and Integrated Strategy
  • Capstone Project and e-Commerce Bootcamp
  • Specialization in Branding and Communications
  • Specialization in Marketing Analytics
  • Specialization in Social Media and Content Marketing
  • Specialization in Marketing Communications (Focus on PR)

Course Name: Advanced Certificate in Digital Marketing and Communication
Type of Course: Online Pre-recorded
Duration: 5 months core plus 6 weeks specialization
Fees: INR 1,03,545
Google Reviews Rating: 4.8

PROS

  • Specialization in Generative AI in digital marketing
  • 15+ Case Studies and Live Projects
  • Video Library with 90+ Tools
  • Mock Interviews by Hiring Managers

CONS

  • Does not include lifetime access to the course
  • Batch transfer fee
  • Limited hands-on experience with tools


Verdict 

Enrolling in this course offers an opportunity to tap into the expertise of an institution that has successfully empowered over 2,000,000 students worldwide.

With a remarkable lineup of more than 2000 qualified trainers and a diverse range of over 400 courses, the institution boasts a proven track record in delivering top-notch education. If you want to learn digital marketing in depth, you can opt for this course.

Contact Details

Phone: 1800 210 2020
Email: info@upgrad.com
Website: https://www.upgrad.com/


6. Udemy Digital Marketing Course

Digital Marketing Courses in boston

Udemy helps businesses of all sizes and shapes get ready for whatever lies ahead. By placing learning at the center of their strategies, businesses, governments, and nonprofits can go further with the assistance of our carefully selected collection of business and technical courses.

Modules Covered In Course

  • Market Research
  • WordPress Setup
  • SEO
  • SEO Writing
  • YouTube Marketing
  • Google Ads
  • LinkedIn Marketing
  • App Marketing
  • Email Marketing
  • Google Analytics
  • Social Media Marketing
  • Facebook Ads

Course Name: The Complete Digital Marketing Course – 24 Courses in 1
Type of Course: Online
Duration: 74.5 hours on-demand video
Fees: ₹499
Google Reviews Rating: 4.6

PROS

  • Self-Paced Learning
  • Course Previews
  • Student Reviews
  • Diverse Instructors

CONS

  • Limited Interaction
  • No Personalized Support


Verdict

Udemy’s digital marketing course is an affordable, easy-to-access course that is great if you’re starting in the field of digital marketing. Because the lessons are in the form of on-demand video, the timings are flexible and students and professionals can do the course in their spare time.

The course material is up-to-date, with AI being a huge part of the course’s syllabus. Since this course mostly covers the basics of digital marketing, it’s more suited to students than professionals.

Contact Details

Website: https://www.udemy.com/course/digital-marketing-guide/


7. IIM SKILLS 

Digital marketing courses in boston

One of the most prestigious online training organizations, IIM SKILLS, provides Digital Marketing courses in Mumbai, Delhi, Bangalore, and other Indian locations. IIM SKILLS’ Digital Marketing Course is a thorough 180-hour curriculum of interactive online classes.

The IIM SKILLS Digital Marketing course prepares students for the IIM SKILLS Master Certification exam as well as 15 other crucial Certification exams, such as the Google, Hubspot, and Facebook Blueprint exams.

Modules Covered in the Course

  • Content Writing And Blogging
  • Search Engine Optimization
  • Social Media Marketing
  • Search Engine Marketing
  • Inbound Marketing
  • Email Marketing
  • Web Analytics
  • WordPress Web Development

Course Name: Digital Marketing Master Course
Type of Course: Online
Duration: 3 months Training + 2 months Paid Internship
Fees: 29,990 + GST
Google Reviews Rating: 4.5

PROS

  • Covers plenty of tools
  • Basic to Advanced level modules
  • Lifetime Access
  • Multiple Certifications

CONS

  • This course does not cover AI topics or tools
  • No detailed information on trainers or mentors


Verdict

This course covers a wide range of digital marketing tools and concepts, from basic to advanced. However, it does not cover AI topics or tools, and there is no detailed information on the trainers or mentors.

Students interested in AI marketing or who want to learn from specific trainers or mentors should look for a different course.

Contact Details

Phone: +91 95807 40740
Email: info@iimskills.com
Website: https://iimskills.com/iim-skills-digital-marketing-course-review/

Benefits of Digital Marketing Courses in Boston

There are several benefits to completing a digital marketing course.

  • A digital marketing career is so exciting because the field is constantly evolving as different platforms are introduced.
  • Digital marketing is the trend in today’s time and has a huge impact on discoverability.
  • It helps in gaining valuable skills and knowledge about various digital marketing techniques.
  • Many digital marketing courses offer placement assistance to students, which increases their job prospects.
  • These courses improve business results by teaching how to target the right audience and measure the effectiveness of digital campaigns.  These courses provide an opportunity to network with industry professionals and keep up to date with the latest trends.
  • Creating an international marketing campaign can be hard and expensive, so there is digital marketing. Digital marketing is highly in demand because of its certifications, ease of learning, lower cost, increased engagement, and many more.

 

Choosing the Right Digital Marketing Courses in Boston

 

  • Digital marketing is dynamic and enjoys stable growth and fast-paced, well-paying jobs, and it is the most integral part of every company today.
  • When choosing the right digital marketing course, one should consider their career goals, read reviews, compare course syllabi, check the credibility of the certificate provided, etc.
  • It allows business owners to use strategies such as email marketing and PPC ads to attract many more customers.
  • One should provide the best and topmost certification and expertise for their course.
  • A degree in marketing management, design, or copywriting is preferred among the skills of digital marketing.
  • Digital marketing will account for over 75% of their spending over the next few years. Top global brands, including Google, are actively on the lookout for this in the following era.

 

Digital Marketing Career Opportunities in Boston:

Here’s a glimpse into the exciting world that awaits:

  • Digital Marketing Manager: Orchestrate the online chorus, crafting data-driven strategies that resonate with diverse audiences and propel brands to digital prominence.
  • Social Media Manager: Become the face of your brand, engaging communities, fostering conversations, and amplifying your voice across the vibrant social media tapestry.
  • Content Marketing Maestro: Wield your words like a magic wand, spinning captivating narratives that inform, inspire, and ignite brand loyalty within discerning consumers.
  • SEO Specialist: Ascend the search engine mountain, wielding technical expertise and tactical prowess to secure coveted top rankings and dominate the online landscape.
  • PPC Strategist: Craft campaigns with laser precision, targeting specific demographics and driving conversions with meticulous bids and data-driven insights.
  • Email Alchemist: Transform inboxes into fertile ground for engagement, crafting persuasive messages that nurture leads, cultivate relationships, and turn online acquaintances into lifelong supporters.
  • Digital Analytics Detective: Unravel the mysteries of online behaviour, delving into data oceans to uncover actionable insights and optimize campaigns for maximum impact in a competitive marketplace.
  • Online Reputation Guardian: Shield your brand’s image, navigating the digital minefield with finesse, building trust, and ensuring your brand shines in the light.
  • Affiliate Partnership Architect: Forge alliances that fuel growth, connecting entrepreneurs with relevant affiliates and leveraging their networks to unlock shared success.
  • Conversion Rate Optimization Architect: Refine the digital journey, transforming hesitant clickers into loyal customers by optimizing websites and landing pages to maximize conversions and solidify your brand as an online market leader.

 

Frequently Asked Questions about Digital Marketing Courses in Boston:

Q: Why opt for digital marketing courses in Boston?

Boston’s thriving digital landscape demands skilled professionals. Our courses offer tailored training, industry connections, and preparation for rewarding careers.

Q: What courses are available?

Choose from diverse workshops and advanced certifications. Master SEO, social media strategies, and content marketing for all skill levels.

Q: How much do the courses cost?

Investments range from $6,000 to $18,000 based on duration. Flexible payment plans and scholarships are available.

Q: Can anyone learn digital marketing?

Absolutely! Our courses cater to all levels, empowering anyone passionate about becoming a digital pioneer in Boston.

Q: What about career prospects post-course?

Our courses enhance marketability with industry-relevant skills and career guidance, opening doors in Boston’s dynamic job market.

Q: Are networking opportunities provided?

Yes, connect with local industry leaders to expand your professional network and gain insights into Boston’s digital marketing landscape.

Conclusion:

In the heart of Boston’s pulsating innovation hub, Digital Marketing Courses in Boston stand out as a catalyst for professional growth. The city’s dynamic educational landscape, with renowned institutions and specialized programs, offers a diverse array of opportunities for individuals eager to navigate the ever-evolving field of digital marketing.

Check out IIDE Masterclass to know more about the foundational skills on digital marketing and our other blogs for information on other courses.

That’s it for this blog. I hope you found this information useful. Let me know in the comments if you have any questions.

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


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