10 Best Digital Marketing Courses in Australia

Want to study digital marketing in Australia? You’ve come to the right place. This blog covers the best digital marketing courses in Australia.

In today’s digital age, the internet has become a vital part of our lives, and digital marketing is at the forefront of any business’s marketing strategy. With an immense scope for digital marketing, Australia has also witnessed an increase in demand for digital marketing professionals.

With the growing demand for digital marketing professionals, students and professionals need to increase their knowledge of digital marketing. Digital marketing is one of the most promising careers right now, and the best way to kickstart your career is by doing a digital marketing course.

However, choosing the right course can be quite intimidating. There are many options available, but it’s difficult to know which is the perfect digital marketing course for you. That’s where we come in.

In this blog, we will explore the different digital marketing courses in Australia, their digital marketing syllabus, fees, and placement opportunities. Whether you are a business owner looking to improve your digital marketing skills or a student aspiring to become a digital marketing expert, this blog will provide you with valuable information.

With that, let’s get started with the list.

Popular Digital Marketing Courses in Australia

Here is a list of the best digital marketing courses in Australia:

• IIDE – The Digital School
• Simplilearn
• Upgrad
• Udemy Digital Marketing Course
• ExcelR
• The Knowledge Academy
• Monarch Institute
• Australian Academy of Digital Marketing
• IIM SKILLS
• RMIT Online

1. IIDE – The Digital School

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students to secure exciting careers in the digital marketing industry.

IIDE offers a 4-day Campus Immersion for their online digital marketing course participants. Students can visit IIDE’s Mumbai campus for hands-on learning and assessment, and experience IIDE’s campus culture.

This institute also appears in Best Digital Marketing Courses in New Zealand

Modules Covered in the course:

• Foundation
• Search Marketing
• Social Marketing
• Growth & Analytics
• Planning & Strategy
• Business Skills

Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Online Learning + Placement Assistance
Duration: 4-6 months
Google Reviews Rating: 4.8

Verdict

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their newly updated syllabus with two certifications is a great way of getting ahead of your competitors

The well-structured syllabus covers a wide range of digital marketing aspects along with AI Tools such as Chat GPT, Copy AI, and Designs AI. Personal mentoring sessions and AI mock Interviews are a plus point for students.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. Simplilearn

Founded in 2010, Simplilearn is a globally recognized online learning platform that offers a wide range of digital marketing courses. They have partnered up with many top universities and companies, and have trained over 5,00,000 students worldwide.

Their Masters-level course in digital marketing has been rated as the #1 Digital Marketing course by Search Engine Journal. Their course has been formed along with Facebook and offers certifications from Facebook and Google. Students have to complete 45+ projects that challenge them with real-life agency situations. This course aims to form industry-ready professionals ready to make their mark in the digital marketing industry.

This institute also appears in Best Digital Marketing Courses In Canada

Modules Covered In The Course

• Mastering SEO, Content Marketing, PPC and Digital Analytics
• Mastering Social Media, Mobile Marketing and Digital Strategy
• Advanced Web Analytics
• Advanced Search Engine Optimization (SEO)
• Advanced Pay Per Click (PPC) Program
• Advanced Social Media (With Facebook Blueprint Voucher)
• Digital Marketing Capstone

Course Name: Masters in Digital Marketing
Type of Course: Online
Duration: 11 months
Google Reviews Rating: 4.4

Verdict

Simplilearn is a globally recognized platform and doing their digital marketing course will guarantee you many opportunities in your career. Their course offers certifications from Google, Facebook and Hotspot which are sure to give you a competitive edge while applying for a job. Their case studies and projects prepare you for real-world situations. They also guarantee placements at the end of the course which is a bonus.

Contact Details

Phone Number: 1800-212-7688
Website: www.simplilearn.com

3. Upgrad 

UpGrad, a top brand in global higher education, offers certificate courses and degrees in digital marketing, along with courses in IT, accounting and management. The program’s objective is to help students and working professionals upskill themselves while continuing their education and careers.

Students who take this course will gain knowledge about digital marketing topics including Search Engine Optimization (SEO), Search Engine Marketing (SMM), Social Media Marketing (SMM), and others.

Modules Covered In The Course

• Digital Marketing Landscape
• Digital Channels Deep Dive – I
• Digital Channels Deep Dive – II
• Marketing Analytics and Integrated Strategy
• Capstone Project and e-Commerce Bootcamp
• Specialization in Branding and Communications
• Specialization in Marketing Analytics
• Specialization in Social Media and Content Marketing
• Specialization in Marketing Communications (Focus on PR)

Course Name: Advanced Certificate in Digital Marketing and Communication
Type of Course: Online Pre-recorded
Duration: 5 months core plus 6 weeks specialization
Google Reviews Rating: 4.8

Verdict

Enrolling in this course offers an opportunity to tap into the expertise of an institution that has successfully empowered over 2,000,000 students worldwide.

With a remarkable lineup of more than 2000 qualified trainers and a diverse range of over 400 courses, the institution boasts a proven track record in delivering top-notch education. If you want to learn digital marketing in depth, you can opt for this course.

Contact Details

Phone Number: 1800 210 2020
Email: info@upgrad.com
Website: https://www.upgrad.com/

4. Udemy Digital Marketing Course

Udemy helps businesses of all sizes and shapes get ready for whatever lies ahead. By placing learning at the center of their strategies, businesses, governments, and nonprofits can go further with the assistance of our carefully selected collection of business and technical courses.

Modules Covered In Course

• Market Research
• WordPress Setup
• SEO
• SEO Writing
• YouTube Marketing
• Google Ads
• LinkedIn Marketing
• App Marketing
• Email Marketing
• Google Analytics
• Social Media Marketing
• Facebook Ads

Course Name: The Complete Digital Marketing Course – 24 Courses in 1
Type of Course: Online
Duration: 74.5 hours on-demand video
Google Reviews Rating: 4.6

Verdict

Udemy’s digital marketing course is an affordable, easy-to-access course that is great if you’re starting in the field of digital marketing. Because the lessons are in the form of on-demand video, the timings are flexible and students and professionals can do the course in their spare time.

The course material is up-to-date, with AI being a huge part of the course’s syllabus. Since this course mostly covers the basics of digital marketing, it’s more suited to students than professionals.

Contact Details

Website: https://www.udemy.com/course/digital-marketing-guide/

5. ExcelR

ExcelR is a global leader delivering a wide gamut of management and technical training in over 40 countries. They have over 25 franchise partners all over the world. ExcelR trains students with digital marketing courses in Australia based on practical knowledge and theoretical concepts. They aim to shape and build the global leaders of tomorrow.

Modules Covered in the Course

1. Digital Marketing Overview
2. Website Planning and Creation
3. Search Engine Optimization
4. PPC advertisements and Google Ads
5. Mobile Marketing
6.  Online Reputation Management
7.  Facebook Marketing
8. Twitter marketing
9.  LinkedIn marketing
10.  Instagram marketing
11.  Google Analytics
12.  Content Writing
13.  Email Marketing
14.  YouTube Marketing

Course Name: Digital Marketing Course Training
Type of Course: Online
Duration: 120+ hours
Google Reviews Rating: 4.6

Verdict

ExcelR offers one of Australia’s leading digital marketing certification courses, which follows a curriculum that aligns with the latest industry trends. You will learn from experts with 12+ years of experience, and receive guaranteed job interviews in their network of 2000+ hiring partners.

They offer a variety of relevant certifications, and their modules cover all the basics subjects in digital marketing. However, their syllabus is oudated as they don’t cover any AI tools in the course.

Contact Details

Phone Number: 1800-212-2120
Email ID: enquiry@excelr.com

6. The Knowledge Academy 

Founded in 2009, The Knowledge Academy is an online training company that is headquartered in Berkshire, United Kingdom. They provide 30,000+ courses and training to individuals and organizations in the field of IT, business, project management, and many more.

Their main aim is to guide students and corporate workers in their careers with the help of quality teaching materials and professional digital marketing courses in Australia.

Modules Covered in the Course

• Social Media Masterclass
• SEO Masterclass
• Digital Marketing Masterclass
• Google Analytics Masterclass
• Google Ads Masterclass

Course Name: Digital Marketing Masterclasses
Type of Course: Online (self-paced)
Duration: 40+ hours
Google Reviews Rating: 4.6

Verdict

The Knowledge Academy’s Digital Marketing Masterclass is a great course for beginners to learn about digital marketing. They have 5 masterclasses of 8+hours which will teach you everything you need to know about different subjects in digital marketing. Since the course is self-paced, you can learn it at your convenience. They have experienced faculty, offer 24/7 support and give certifications upon completion.

However, as the course is self-paced, you will miss out on interaction with peers and faculty members. This course also doesn’t guarantee placements. As they don’t involve AI in their syllabus, the course is outdated.

Contact Details

Phone Number: 01344767897
Email ID:  info@knowledgeacademy.com
Address: Reflex, Cain Road, Bracknell, Berkshire RG12 1HL, United Kingdom

7. Monarch Institute

Monarch Institute’s approach to putting their students’ careers and future first has proven to be extremely beneficial for them as well as their students. Their well-rounded approach to teaching greatly helps those seeking to advance in their careers. By the end of their digital marketing courses in Australia, students are shaped and made ready for the competitive world outside.

The courses are taught by leading industry professionals which gives students a glimpse into what they will be getting into.

Modules Covered in the Course

1. Digital Marketing Foundations
2. Content Marketing
3. Social Media Marketing
4. SEO (Search Engine Optimization)
5. Paid Search using PPC using Google Ads
6. Display & Video Advertising
7. Email Marketing
8. Website Optimization
9. Analytics with Google Analytics
10. Digital Marketing Strategy

Course Name:Certified Digital Marketing Professional (CDMP) Course
Type of Course: Online
Duration: 6 months
Google Reviews Rating: 4.6

Verdict

Monarch Institute is one of the best institutes offering digital marketing courses in Australia. Their digital marketing course gives you the flexibility to learn on your terms, with a variety of teaching methods to train you. Their support staff is always ready to help you during the course. You will learn all the important topics in digital marketing and be job-ready by the end of this course.

However, they also don’t guarantee placements. This course does not cover any AI tools, making it outdated.

Contact Details

Phone Number: 1300 783 955/ +(613) 9230 6300
Address: Level 10/10-16 Queen St, Melbourne VIC 3000, Australia\

8. Australian Academy of Digital Marketing

The Australian Academy of Digital Marketing stands out as a premier institute offering comprehensive courses to enhance skills in the digital realm. Renowned for its quality education, it provides students with fundamental knowledge across various fields of digital marketing. The academy fosters a collaborative environment, encouraging networking and support among students from the outset.

Modules Covered in the Course

• Evolution of Digital Marketing
• Inbound and Social Media Marketing
• Search Engine Optimization (SEO)
• Digital Marketing Channels
• Website Design and User Experience (UX)

Course Name: Advanced Certification
Type of Course: Online
Duration: 6 months
Google Reviews Rating: 3.7

Verdict

The Australian Academy of Digital Marketing offers a structured program equipping students with essential digital marketing skills. With a focus on practical learning and industry relevance, it prepares individuals for success in the dynamic field of digital marketing.

Contact Details

Phone Number: 0386583955
Email ID: info@digitalmarketingacademy.com.au
Website: https://www.digitalmarketingacademy.com.au/

9. IIM SKILLS

IIM SKILLS, renowned for its array of courses including content writing, business accounting and taxation, SEO, GST, and more, has solidified its position as the premier digital marketing course provider in Australia. Garnering the top rank, it has emerged as the leading destination for course offerings and job training, both within India and globally.

Modules Covered in the Course

• Content Writing And Blogging
• Search Engine Optimization
• Social Media Marketing
• Search Engine Marketing
• Inbound Marketing
• Email Marketing
• Web Analytics Special Modules
• WordPress Web Development
• Integrated Digital Marketing Strategy
• Online Reputation Management
• Content Writing And Blogging
• Media Buying
• Affiliate Marketing
• Video Marketing
• Marketing Automation
• Digital Infographic Resume Preparation

Course Name: Digital Marketing Master Course
Type of Course: Offline
Duration: 3 Months + 2 Months Paid Internship
Fees: AUD 737.55 (Includes Exam Fee)
Google Reviews Rating: NA

Verdict

With industry-expert instructors, this course ensures a seamless learning experience, preparing students for real-world challenges and job opportunities. Upon completion, a certificate is awarded, validating their skills in digital marketing.

Contact Details

Phone Number: +919580740740
Email ID: info@iimskills.com
Website: https://www.iimskills.com/

10. RMIT Online

RMIT Online offers one of the most promising online digital marketing courses in Australia. The course is highly enlightening, covering a comprehensive range of digital marketing topics from A to Z. Upon successful completion of this course, you become eligible for prominent roles such as data analyst, UX designer, digital product manager, ethics compliance manager, and systems administrator.

Modules Covered In The Course

• What is digital marketing and who is your audience?
• Introducing the marketing mix and product USPs
• The content, the customer journey, and campaign objectives
• Campaign planning across digital channels
• Campaign planning across the digital funnel
• Review and what’s next

Course Name: Digital Marketing Strategy
Type of Course: Online
Duration: 6 weeks
Google Reviews Rating: NA

Verdict

RMIT Online’s course equips you with the knowledge and skills needed to thrive in the digital marketing landscape. With its comprehensive curriculum and industry-relevant content, you’ll be well-prepared for a variety of roles in the digital sphere.

Contact Details

Phone Number: 1300 145 032
Website: https://www.rmit.edu.au/online

Digital Marketing Career Opportunities in Australia

1. Digital Marketing Specialist

They are responsible for developing and implementing marketing strategies to promote a company’s products or services online. They work with various digital marketing courses in Australia such as SEO, SEM, social media, email marketing, and content marketing.

2. Social Media Manager

Responsible for managing a company’s social media accounts and creating content to engage with the audience. They also analyze the performance of social media campaigns and make necessary adjustments to improve the results.

3. SEO Specialist

Responsible for improving a company’s website ranking on search engines. They analyze website data, identify areas for improvement, and implement SEO strategies to increase website traffic and visibility.

4. PPC Specialist

A PPC specialist is responsible for creating and managing pay-per-click advertising campaigns to promote products or services. They analyze campaign data and make necessary adjustments to improve campaign performance.

5. Content Writer

A content writer creates engaging and informative content for a company’s website, social media, and other digital marketing channels. They work with the digital marketing team to develop content strategies and ensure that the content is optimized for SEO.

6. Email Marketing Specialist

An email marketing specialist is responsible for creating and executing email marketing campaigns to promote products or services. They analyze email campaign data and make necessary adjustments to improve campaign performance.

7. Web Analytics Manager

A web analytics manager is responsible for analyzing website data and providing insights to the digital marketing team to improve website performance. They use tools such as Google Analytics to track website traffic, user behaviour, and conversion rates.

Conclusion

In conclusion, digital marketing is not just a career choice; it’s a world of endless possibilities, and Australia is a thriving hub for this dynamic field. Their opportunities are abundant, and the demand for skilled digital marketers is continuously growing.

But remember, the key to a successful digital marketing career lies in choosing the right course that aligns with your unique needs and aspirations. Whether you’re seeking certified training or want to learn specific skills, Australia offers a range of options to cater to your goals.

So, embrace the excitement of this ever-evolving industry, find your passion, and choose a course that allows you to flourish. With the right education and skills, you can embark on an exciting digital marketing adventure in Australia, where your career possibilities are boundless.

If you want to learn the basics of digital marketing before enrolling for a full-time course, you can watch this free digital marketing masterclass by IIDE.

That’s it for this post. Let me know in the comments if you have any questions.

FAQs – Frequently Asked Questions

Q. Which digital marketing course is best?

Ans: According to research, the best digital marketing courses in Australia are IIDE, Simplilearn, and Upgrad.

Q. Can I learn digital marketing in 3 months?

Ans: Yes, digital marketing can be learned in 1-3 months by doing a short-term course. However, it takes nearly 6 months to master all the skills you learn. However, the field of digital marketing is always changing and you need to keep learning to be up-to-date with all the latest trends.

Q. Is digital marketing good for your career?

Ans: Yes, digital marketing is a great career choice. The digital marketing industry is growing rapidly and companies are constantly looking for skilled professionals in digital marketing.

Q. Who is eligible for a digital marketing course?

Ans: The minimum qualification for any digital marketing course is to have passed Std 12. Some postgraduate courses require you to have a graduation degree from a university-recognised college.

Q. What is the average salary of a digital marketer?

Ans: The average salary of a digital marketer in Australia is $89,974 per month. The price can range from $72,500 – $120,000. This amount depends on the company and the position of the employee.

Q. What are the fees for digital marketing courses in Australia?

Ans: The average fees for digital marketing courses in Australia are between $20,000-60,000. The fees depend on the course, its duration, and its difficulty.