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Top 6 Digital Marketing Courses In Newcastle

18 Dec, 2023 |

5 min read

Do you know how important digital marketing has become in today’s age!!
Digital marketing has become the heart of the marketing industry. Any and every company uses digital marketing as a medium to market their products & services. It has become very important to have a good knowledge of how digital marketing works if you want to secure a good job with a high-paying salary, as companies prefer to hire people with a good background in digital marketing to help promote the company. Digital Marketing is also a very interesting concept to know and learn more about, it enhances your skills and keeps you up to date with the new marketing strategies.

Digital Marketing is basically advertising your products or services through an online medium. Mediums like Facebook, Instagram, e-mail, google ads and so many more! Learning about these skills and how to advertise on these apps can boost your career and open doors to new and better opportunities. There are specific tools and a few sets of rules to help you advertise better, therefore it is essential to take courses about the latest and up-and-coming marketing tools and strategies, especially if you are someone who is trying to make a career in the field of marketing.

In this blog post, we will explore the different Digital Marketing Courses In Newcastle and discuss whether they offer value for money. We will take a look at the course content, the duration, and the cost, among other factors, to help you decide whether these courses are worth your penny. So, let’s get started!

Choosing the Right Digital Marketing Course:

Your learning experience and the value you derive from it can be significantly impacted by selecting the best Digital Marketing Courses In Newcastle. When choosing Digital Marketing Courses In Newcastle, take into account the following factors:

  • Know your objective: Before finalizing your digital marketing course, your objective should be clear as to what is it that you are looking to learn, then check if that particular institute and that particular course provide it or not. Go through the objectives and learning section of the course to find out.
  • Researching course providers: Do thorough research on all digital marketing course in Newcastle. Visit their website and read through all the material they offer. Determine whether they offer online or offline courses and what exactly is it that is going to be taught.
  • Considering career goals: It is essential to consider your career goals before opting for any kind of course. Digital marketing has a wide scope of opportunities, depending on the field of digital making you are in, there are multiple courses available to choose from, so consider your career goals and opt for the course that suits your goals the best.
  • Comparison of the courses: The are multiple digital marketing courses available in Newcastle, but the best way to choose the perfect course for you is to take down the information of all the courses available and compare each aspect like price, duration, fees, syllabus, etc. And see what works best for you.
  • Reading Reviews: The credibility of an institute can be found by reading reviews and by knowing what people who have already done these courses have to say. These reviews can be found on the site of the institute or on Google Review, this helps you get a better understating of how the course or institute actually is and it will definitely help in better decision making.

Best Digital Marketing Courses In Newcastle

So, here are some of the best Digital Marketing courses in Newcastle that help you to save time and energy for finding these courses in your city.

1. Newcastle University

Digital Marketing Courses In Newcastle

Newcastle University is a public research university in Newcastle upon Tyne, England. It has branches in Singapore and Malaysia. The institution is a red-brick university and a member of the Russell Group, a British partnership of research-intensive universities. The Digital Marketing module’s goal is to offer students an advanced awareness of digital marketing’s strategic and tactical concerns, as well as professional, intellectual, and important transferrable abilities that are commensurate with professional digital marketing standards.

The course is intended to increase students’ knowledge of digital tools and processes, as well as how they might be applied in practice, in order to improve their employability. The module gives students the opportunity to practice newly learned ideas and become acquainted with cutting-edge digital media tools and techniques through simulation-based sessions.

Modules Covered in the Course:

  • Introduction to Digital Marketing
  • Digital Micro and Macro Environment
  • Digital Marketing Strategy
  • Artificial Intelligence, Augmented Reality and Virtual Reality
  • Digital Media and Marketing Mix
  • Metaverse
  • Campaign Planning for Digital Media
  • Analytics
  • On-Site SEO/ Off-Site SEO
  • Content Marketing
  • Paid Search Marketing
  • WEB Design and Landing Page
  • YouTube and Display Advertising
  • Email Marketing
  • Social Media Marketing

Course Name: Digital Marketing
Type of Course: Offline
Duration: 1 year
Fees: NA
Google Reviews Rating: 4.3

Contact Details

Phone Number: +44 191 208 6000
Address: Newcastle upon Tyne NE1 7RU, United Kingdom.
Website: https://www.newcastle.edu.au/course/GSBS6014#tophttps://www.udacity.com/course/digital-marketing-nanodegree–nd018

PROS

  • 4.3 Google review

CONS

  • Available only Offline on campus

 

Why enroll in this course?

Enrolling in Newcastle University’s Digital Marketing course offers a comprehensive exploration of strategic and tactical aspects of digital marketing, equipping students with advanced skills aligned with industry standards. The program’s emphasis on practical application through simulation-based sessions ensures hands-on experience with cutting-edge tools and techniques. Despite the valuable content, the course’s offline nature might pose limitations for those seeking flexible learning options. Nevertheless, the program’s positive Google Reviews rating of 4.3 reflects overall satisfaction, affirming its effectiveness in delivering quality education.

2. Northumbria University

Digital Marketing Courses In Newcastle

Northumbria is a research-intensive, modern university with a global reputation for academic excellence. The University has its origins in the Rutherford College, founded in 1880. ‘The Times Higher Education Awards’ awarded the university with the ‘UK University of the Year 2022’ award. Northumbria University is based in the heart of Newcastle in the UK and has campuses in London and Amsterdam as well. This institute offers a one-year course, industry recognised, CIM & IDM accredited Digital Marketing MSc.

Modules Covered in the Course:

  • Marketing Metrics and Analysis
  • Research Methods and Analytics for Business Practice
  • Academic Language Skills for Postgraduate Business Students
  • Leadership and Management Development
  • Strategic Marketing in the Digital Era
  • The Digital Customer Journey: Data, Profiling and CRM
  • Digital Campaign Management and Media
  • NBS Masters Consultancy Project
  • The Newcastle Business School Masters Dissertation
  • Masters’ Management Enquiry

Course Name: Digital Marketing MSc
Type of Course: NA
Duration: 12 Months
Fees: $25,072
Google Reviews Rating: 2.9

Contact Details

Address: Sutherland Building Newcastle-upon-TyneNE1 8ST
Phone Number: 0191 406 0901
Website: https://www.northumbria.ac.uk/study-at-northumbria/courses/digital-marketing-msc-ft-dtfdgm6/#fees

PROS

  • Transferable skills

CONS

  • 2.9 Google Rating

 

Why enroll in this course?

Enrolling in Northumbria University’s Digital Marketing MSc program offers a chance to gain industry-recognized qualifications and transferable skills crucial in today’s digital landscape. The curriculum covers key aspects like marketing metrics, digital campaign management, and strategic marketing, ensuring a comprehensive understanding of the digital marketing realm. However, it’s important to note the 2.9 Google Reviews Rating, indicating potential concerns that should be considered before making a decision, such as exploring specific feedback or seeking additional insights from current or former students.

 

3. IIDE – The Digital School

Digital Marketing Courses In Newcastle

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. The institute’s focus on practical learning and real-world applications has helped its students secure exciting careers in the digital marketing industry.

Modules Covered in the Course

The ODMC course is divided into 2 parts – ACDM and PCDMS. Accordingly, the course syllabus is also divided, into 2 modules that are exclusively in PCDMS.

  • Foundation
  • Search Marketing
  • Social Marketing
  • Growth & Analytics
  • Planning & Strategy (Only in PCDMS)
  • Business Skills (Only in PCDMS)

Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Hybrid (Online Learning + Offline Presentations)
Duration: 4 – 6 months
Fees: USD 1,500 to 2,000
Google Reviews Rating: 4.8

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: iide.co/online-digital-marketing-course/ 

PROS

  • 1:1 Mentoring Sessions
  • Dedicated Hiring Portal
  • Case Studies
  • 20+ Digital Marketing and AI Tools
  • Assured Placements

CONS

  • No lifetime access is provided.


Why enroll in this course?

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. With AI-based mock interviews and case studies for practical training, this course is updated with the latest trends in the industry.

The ODMC course is divided into two certifications. I feel the ACDM section is more suitable for students and business owners who want to learn digital marketing as an additional skill, whereas the PCDMS is more suitable for working professionals or people who are aiming for a career change or want to upskill.

The only thing is that the main presentation is supposed to be presented on IIDE’s Campus offline. This may be a hindrance for some people who just want to do an online course but you can always get in touch with them to understand if this is negotiable.

4. Pathstream

Digital Marketing Courses In Newcastle

Pathstream collaborates with leading technology companies to determine the career fields with the greatest potential. They assemble intelligent learning programs that element involve learning and contextualized coursework to set you up for the genuine errands you’ll have to do at work.
As technology advances and the job market changes, their curriculum is constantly revised. Additionally, it has collaborated with internationally renowned universities. Their main goal is to turn out to be essential for an enthusiastic group focused on conveying elite growth opportunities and schooling results, with an accentuation on value and access.

Modules Covered in the course:

  • Course 1: Foundations and Strategy of Marketing
  • Course 2: Marketing Analytics and Performance Optimization
  • Course 3: Social Media Marketing
  • Course 4: Marketing Content Strategy and Branding

Course Name: The Digital Marketing Certificate
Type of Course: Online
Duration: 6 Months
Fees: USD 2,978
Google Reviews Rating: 5.0

Contact Details

Website: https://pathstream.com/guild/the-digital-marketing-certificate/

PROS

  • hands-on projects
  • individualized career coaching

CONS

  • Each course is open for only 5 weeks


Why enroll in this course?

Enrolling in the Digital Marketing Certificate offered by Pathstream is a strategic choice for those seeking practical, industry-relevant skills. With a curriculum designed in collaboration with leading technology companies and regularly updated to align with market trends, the program ensures you stay ahead in the dynamic field of digital marketing. The hands-on projects and individualized career coaching enhance experiential learning, providing a valuable edge. However, the limited 5-week duration per course may pose a challenge for those who prefer a more extended learning pace.

 

5. The Knowledge Academy

Digital Marketing Courses In Newcastle- The Knowledge Academy Logo

The Knowledge Academy offers a comprehensive Digital Marketing Masterclass, providing participants with valuable insights and skills. The course covers essential aspects of digital marketing, equipping learners with practical knowledge to navigate the digital landscape. Participants can expect a well-structured curriculum designed to enhance their understanding of key digital marketing concepts. The program, available on The Knowledge Academy’s platform, aims to empower individuals with the expertise needed to excel in the dynamic field of digital marketing. Prospective students can explore this course to gain a solid foundation in digital marketing strategies and practices.

Modules Covered in the course:

  • Module 1: Digital Marketing
  • Module 2: Planning, Strategy, and Testing
  • Module 3: Customer Experience and Usability
  • Module 4: Mobile Marketing
  • Module 5: Content Strategy
  • Module 6: Social Media
  • Module 7: Email Marketing
  • Module 8: Search Engine Marketing: SEO and PPC Defined
  • Module 9: Integrating Your Marketing Communications for Maximum ROI

Course Name: Digital Marketing Masterclass
Type of Course: Online Training
Duration: 8 hours Self-paced.
Fees: USD 5,395
Google Reviews Rating: NA

Contact Details

Email address: info@theknowledgeacademy.com
Website: https://www.theknowledgeacademy.com/in/courses/digital-marketing-courses/digital-marketing-masterclass/

PROS

  • Interactive course
  • Scenario-based learning

CONS

  • Access for 90 days.

 

Why enroll in this course?

Enrolling in The Knowledge Academy’s Digital Marketing Masterclass offers a comprehensive exploration of vital digital marketing aspects, providing practical insights for navigating the dynamic online landscape. The well-structured curriculum ensures a solid foundation in key concepts. However, prospective students should be mindful of the limited 90-day access and the relatively higher cost, considering their learning preferences and budget constraints.

 

6. NobleProg

Digital Marketing Courses In Newcastle

The organisation gives live classes paying little heed to on-location or web-based preparation alongside adaptability and reasonableness. Courses that are appropriate for your level of expertise are frequently updated in light of evolving technologies. In order to ensure that the quality of the course is maintained and improved, the trainers, who are academic experts, take feedback on a regular basis. They currently provide over 1,000 training plans. At NobleProg, academic knowledge and practical skills are prioritised alongside one another.

Modules Covered in the Course

  • Introduction to Digital Marketing
  • Search Engine Optimization and Marketing
  • Digital Display Advertising
  • Email Marketing
  • Social Media Marketing
  • Mobile Marketing
  • Analytics
  • Strategy & Planning

Course Name: Digital Marketing Training Course
Type of Course: Online & Offline
Duration: 2 days
Fees: 2900$
Google Reviews Rating: NA

Contact Details

Phone Number: +44 (0)208 089 0990
Email ID: training@nobleprog.co.uk
Website: https://www.nobleprog.co.uk/cc/digimarketing

PROS

  • Introductory course

CONS

  • Short Course (Not for people looking for in Depth Knowledge)


Why enroll in this course?

Enrolling in the Digital Marketing Training Course at NobleProg provides a comprehensive overview of key digital marketing modules, ensuring a balanced focus on both academic knowledge and practical skills. However, prospective students should be aware that the course’s brevity may limit the depth of knowledge acquired, making it more suitable for those seeking introductory insights rather than in-depth expertise. Despite this limitation, the course offers a valuable starting point for individuals looking to grasp the fundamentals of digital marketing.

Benefits of Digital Marketing Courses

There are many benefits of pursuing any of the digital marketing courses in Newcastle Because it gives you many advantages such as:-

  • Gaining valuable skills: Digital marketing courses teach you valuable skills that can be put to use in the future when advertising a product or service online, it helps you enhance your skills and also stay on top of new features and applications used to advertise. Learning digital marketing skills allows you to become a better advertiser and to make your advertisement reach more potential customers.
  • Increase in job prospects: Having completed a digital marketing course from any well-renowned digital marketing institute or digital school can help boost your job opportunities. Companies nowadays are looking to hire people with a background in digital marketing as it has become one of the easiest ways to make your product or services reach thousands of potential customers.
  • Internships: Upon completion of your digital marketing course, a lot of institutes provide you with internships. These internships give you an amazing opportunity to put your textbook knowledge to the test. Doing these internships will not only teach you how the real world of digital marketing works but also will have a great impact on your resume which in turn will help you secure a better job in the future.
  • Improving business results: Completing a digital marketing course, and applying your learning in your business will surely help you to see the massive growth your business has. This will happen because of your new and improved strategies to advertise your business online and to reach as many potential customers as possible. With the help of digital marketing, you may advertise on a low budget but still achieve amazing results, in turn helping your business save money.
  • Increased engagement: Increased engagement is one of the key benefits of digital marketing. It allows businesses to create more engaging posts to increase brand awareness and boost sales. It also helps you in tracking the performance of your ads to know what kind of traffic is being received by your website, basis which you can decide the next best step for your business.

 

Digital Marketing Career Opportunities in Newcastle

There are numerous career paths in the field of digital marketing because it is a vast field which consists of different branches and is currently expanding, So career opportunity is only going to increase because of the awareness of  Digital Marketing courses in Newcastle. So, let’s talk about the first career path and it is very common.

  • Digital marketing intern: This is an entry-level position and digital marketing interns normally help companies with specific areas of their digital marketing plans while gaining experience and learning from their seniors.
  • Social media specialist: Social media specialists manage social media accounts for their own companies or for their clients in case they work for a digital marketing agency. They use their skills to create content and advertisements, deploy analytics tools, track campaigns, etc.
  • Graphic designer: Graphic designers create image content that is visually appealing, including graphics for social media posts, website communication, digital ads, mobile ads, email campaigns, etc.
  • Copywriter: Copywriters produce written content for use in a variety of marketing items such as social media posts, digital ads, websites, blogs, email newsletters, etc.
  • SEO specialist: An SEO specialist works on improving and optimizing websites in order to improve their rank in search engine results. They research the keywords that people are using to search, analyze existing website content and user experience, and also assess competitor websites.
  • Marketing analyst: Marketing analysts conduct research on market trends and consumer behaviour to predict demand for their products and services. They also review competing products and their marketing strategies, assess their sales figures and do price comparisons in order to identify important trends.
  • Digital marketer: Digital marketers manage the complete digital marketing channels for their organization, including social media, websites, mobile sites, email newsletters, etc. A digital marketer’s main focus is to create effective digital campaigns that help the organization achieve its overall business objectives, including parameters such as brand awareness, traffic, and sales.
  • Content strategist: A content strategist works on the visual and written content that an organization’s target audience most relates to and interacts with positively. They develop content strategies for videos, graphics, photoshoots, blogs, etc that appeal most to their customers with the goal to increase engagement, brand loyalty, and ultimately sales.

 

Frequently Asked Questions

Q: What are the advantages of taking Digital Marketing Courses in Newcastle?
Digital marketing courses in Newcastle provide you with the skills and information you need to succeed in the fast-paced world of Digital marketing. They provide insights into numerous digital marketing channels, methods, and technologies, allowing individuals to harness the power of digital platforms to propel business growth and career chances.

Q: What subjects are addressed in digital marketing courses in Newcastle?
Search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, web analytics, digital strategy building, and other topics are covered in Newcastle digital marketing courses. They teach a thorough grasp of essential digital marketing ideas as well as practical skills.

Q: Are there any prerequisites for enrolling in digital marketing courses?
The prerequisites for each course and institution may differ. Some courses may have no requirements and are appropriate for novices, but others may need fundamental marketing ideas or prior expertise in the sector. It is advised that you examine the course provider’s particular prerequisites.

Q: How much do digital marketing courses in Newcastle cost?
The price of digital marketing courses in Newcastle varies depending on the school, course duration, and level of teaching. Shorter courses or workshops may cost a few hundred dollars, although more complete programmes or certificates may cost more.

Q: Is financial help or a scholarship available for digital marketing courses in Newcastle?
Scholarships, grants, and financial aid may be available from some universities or organisations for digital marketing courses. For possible prospects, it is best to contact course providers, educational institutions, or industry groups.

Q: When I finish a digital marketing course, will I be given a certificate?
Yes, most reputable digital marketing courses include a certificate of completion, which may help you improve your CV and exhibit your talents to potential employers.

 Q: Are digital marketing courses appropriate for newcomers?
Yes, many digital marketing courses are designed for newcomers. They provide you with a firm foundation in digital marketing ideas, tactics, and technologies.

Q: Why should I take any digital marketing courses in Newcastle in particular?
Newcastle has a thriving tech and commercial ecosystem, making it an excellent place to learn digital marketing. Local courses can offer unique insights into the surrounding market as well as networking chances.

 

Conclusion

Digital marketing is a crucial part of modern businesses, and completing a course can help individuals gain valuable skills, improve business results, increase job prospects, and secure a higher salary. A combination of technical and creative skills, a Bachelor’s degree in Marketing, Communications, or a related field, and digital marketing certifications are essential. Understanding the importance of digital marketing skills in the job market is crucial for professionals and businesses.

As the digital ecosystem continues to grow, the need for skilled digital marketers in Newcastle will only increase, making Digital Marketing Courses in Newcastle valuable for professional growth and business success.

Check out the following blogs to gain more knowledge about digital marketing.

What is Digital Marketing? Importance, Advantages and Scope in 2024
Important Subjects In Digital Marketing Syllabus 2024
Scope of Digital Marketing in 2024 

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


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