Looking for Digital Marketing Courses In East York? Your search ends here. Check out our in-depth blog to help students and professionals find their ideal Digital Marketing Course.
Digital marketing is the most efficient way for marketing your business or product. It is a promotional tool that aids brands in marketing their products and interacting with potential customers electronically using e-mails, mobile phones, and other forms of technological advances. In the digital world of today, having a firm knowledge of digital marketing is extremely important for businesses and people who seek to succeed effectively in the business sector; hence, the scope of digital marketing in East York is increasing.
In this blog post, we will explore the different Digital Marketing Courses In East York and discuss whether they offer value for money. We will take a look at the course content, the duration, and the cost, among other factors, to help you decide whether these courses are worth your penny.
Best Digital Marketing Courses In East York
After going through various digital marketing courses in East York we have curated the following list to help you find your ideal course.
1. Concordia University
Concordia University is a public research university located in Montreal, Quebec, Canada. It was founded in 1974 following the merger of Loyola College and Sir George Williams University. The university has two campuses: Sir George Williams Campus and Loyola Campus. Concordia University offers various undergraduate and graduate programs in various fields including arts, science, engineering, business, and more.
Their Digital Marketing Courses in East York are delivered through a virtual classroom using live synchronous learning on Zoom. The comprehensive five-course diploma, spanning 160 hours, covers digital marketing essentials, strategies, and skills to enhance site traffic, brand awareness, and campaign effectiveness. Industry professionals guide participants from novice to expert, facilitating a seamless transition into a dynamic career in the rapidly evolving field of global communications.
Modules Covered in the Course:
- Intro to Marketing
- Search Engine Marketing
- Social Media – Networks and Concepts
- Social Media – Strategies and ROI
- Search Engine Optimization
Course Name: Diploma in Digital Marketing
Type of Course: Online (Full time)
Duration: NA
Fees: $4,300
Google Reviews Rating: 4.1
PROS
- 8 hours of career development mentoring from leaders in the Montreal ecosystem(Optional)
- 120 hours of work-integrated learning (Optional)
CONS
- No Placement guarantee
Verdict
Enrolling in Concordia University’s Online Diploma in Digital Marketing offers a comprehensive 160-hour program, providing essential skills for a dynamic career in global communications. With live synchronous learning on Zoom and guidance from industry professionals, you’ll navigate modules like SEO, SEM, and social media strategies. However, be mindful of the absence of a placement guarantee and assess whether the optional mentoring and work-integrated learning align with your career goals before committing to the $4,300 investment.
Contact Details
Phone Number:514-848-3600
Address: Concordia Continuing Education, 1455 De Maisonneuve Blvd. W.Montreal, QC, CANADA H3G 1M8
Email ID:cce@concordia.ca
2. York University
York University is a public research university in Toronto, Ontario, Canada. It was established in 1959 as a non-denominational institution by the York University Act. The university offers degrees and diplomas in various fields of study including Arts, Media, Performance & Design, Business & Law, Education, Engineering, Health, Liberal Arts & Professional Studies, Science, and more.
Modules Covered in the course:
- Market data and segmentation
- campaign planning
- web analytics
- email marketing
- Marketing automation
- SEO (Search Engine Optimization)
- SEM (Search Engine Marketing)
- CRM (Customer Relationship Management) communications
- PPC (Pay per click) Advertising
Course Name: Certificate in Digital Marketing
Type of Course: Online
Duration: 11 weeks
Fees: $2,307
Google Reviews Rating: 4.5
PROS
- cross-functional skills
- real-world projects
- collaboration with industry leaders
CONS
- No placement
Verdict
Enrolling in York University’s Certificate in Digital Marketing provides a comprehensive 11-week online program, offering cross-functional skills essential for today’s dynamic marketing landscape. With a focus on market data, campaign planning, web analytics, and more, students gain practical experience through real-world projects and collaboration with industry leaders. However, potential participants should be aware that the program lacks a placement component, requiring self-initiative in seeking employment opportunities post-completion.
Contact Details
Phone Number:+1 416 736 5616
Email ID: continue@yorku.ca
3. IIDE – The Digital School
Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.
The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. The institute’s focus on practical learning and real-world applications has helped its students secure exciting careers in the digital marketing industry.
Modules Covered in the Course
The ODMC course is divided into 2 parts – ACDM and PCDMS. Accordingly, the course syllabus is also divided, into 2 modules that are exclusively in PCDMS.
- Foundation
- Search Marketing
- Social Marketing
- Growth & Analytics
- Planning & Strategy (Only in PCDMS)
- Business Skills (Only in PCDMS)
Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Hybrid (Online Learning + Offline Presentations)
Duration: 4 – 6 months
Fees: USD 1,500 to 2,000
Google Reviews Rating: 4.8
PROS
- 1:1 Mentoring Sessions
- Dedicated Hiring Portal
- Case Studies
- 20+ Digital Marketing and AI Tools
- Assured Placements
CONS
- No lifetime access is provided.
Verdict
Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. With AI-based mock interviews and case studies for practical training, this course is updated with the latest trends in the industry.
The ODMC course is divided into two certifications. I feel the ACDM section is more suitable for students and business owners who want to learn digital marketing as an additional skill, whereas the PCDMS is more suitable for working professionals or people who are aiming for a career change or want to upskill.
The only thing is that the main presentation is supposed to be presented on IIDE’s Campus offline. This may be a hindrance for some people who just want to do an online course but you can always get in touch with them to understand if this is negotiable.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
4. TAV College
TAV College, situated in the heart of Montreal, is a dynamic educational institution dedicated to delivering high-quality learning experiences across various disciplines. Recognized for its student-centered philosophy, the college cultivates an inclusive atmosphere, fostering both personal and professional growth. Committed to innovation and academic excellence, TAV College stands as a unique destination for individuals seeking a diverse and enriching educational journey. Discover the endless possibilities and vibrant community at TAV College.
Modules Covered in the Course
- Web designing and development
- Web programming
- Social media marketing
- Email Marketing
- Search engine optimization
- Search engine Marketing
- PPC and Google AdWords campaign management
- YouTube and Video Marketing
Course Name: Internet and digital marketing
Type of Course: Not mentioned
Duration: 1 or 2 years
Fees: $13,900
Google Reviews Rating:
PROS
- Internship
- Synthesis Project
CONS
- No placement
Verdict
Enroll in TAV College’s Internet and Digital Marketing course for a transformative educational journey in the heart of Montreal. With a focus on high-quality learning, this dynamic institution fosters personal and professional growth. Gain hands-on experience in web design, programming, and marketing, but be aware of the potential downside of no guaranteed placement. Seize the opportunity to immerse yourself in a vibrant community and explore endless possibilities in the ever-evolving field of digital marketing.
Contact Details
Phone Number: 514-731-2296
Email ID:info@tav.ca
5. Greystone College
Greystone College is a private career college located in Vancouver, British Columbia, Canada1. The college offers a range of diploma and certificate programs in various fields including business, hospitality, tourism, and more. The college is part of the ILSC Education Group which has campuses in Canada, Australia, and India.
Modules Covered in the Course:
- Customer Relationship Management
- Digital Marketing Fundamentals-Branding
- Digital Marketing Fundamentals – Domain, Online. Email Marketing
- Search Engine Optimization
- Social Media Marketing Strategies: Facebook, Twitter, Instagram
- Social Media Marketing Strategies: LinkedIn, YouTube, Yelp, Pinterest
- Strategic Web Design – Analytics and Beyond
- Strategic Web Design-Creative Effort
- Writing for the Web
- Co-op Work Experience (Co-op Students only)
Course Name: Diploma in Digital Marketing Professional
Type of Course: Online and offline both
Duration: 72 weeks to 130 weeks
Fees: NA
Google Reviews Rating: 4.5
PROS
- Graduate with transferrable skills
CONS
- No placement
Verdict
Enrolling in Greystone College’s Diploma in Digital Marketing Professional offers a comprehensive learning experience in a variety of relevant fields. Gain valuable transferrable skills for the evolving job market. However, it’s essential to note that the program lacks a placement component, requiring proactive efforts for securing employment post-graduation.
Contact Details
Phone Number: 1-855-560-0700
6. Coursera
Coursera, established in 2012, functions as an online hub offering a diverse selection of courses and specialized programs curated by global universities and educational bodies. The platform presents an extensive array of subjects encompassing technology, business, data science, humanities, health, and numerous other fields. The courses on Coursera are in the format of video lectures, quizzes, peer-reviewed assignments, and interactive forums, facilitating self-paced learning experiences for its users.
In this blog, we will specifically cover the Digital Marketing Course offered through Coursera by the University of Illinois
Modules Covered in the course:
The Digital Marketing Graduate Certificate Program is divided into three modules, each having an in-depth syllabus.
- MBA 545 – Marketing in Our New Digital World
- MBA 542 – Digital Marketing Analytics
- MBA 543 – Digital Media and Marketing
Course Name: Digital Marketing Graduate Certificate
Type of Course: Online
Duration: 8-24 Months
Fees: USD 3984
Google Reviews Rating: NA
PROS
- Hands-on learning across Digital Marketing tools
- Dedicated Portfolio Projects
- Doubt Solving chat
- Certification at the end of the course
- Self Paced Learning
CONS
- Does not Provide Placement Guarantee
Verdict
Enrolling in the Digital Marketing Graduate Certificate on Coursera by the University of Illinois offers a comprehensive dive into the digital marketing realm, with hands-on learning and dedicated portfolio projects. Despite lacking a placement guarantee, the course equips learners with valuable skills through self-paced learning and doubt-solving chats, culminating in a certification. It’s an opportunity to enhance digital marketing expertise at your own pace, though job placement assistance is not provided.
Contact Details
Email: press@coursera.org
7. Udemy
An alternative to Coursera, Udemy is an online learning platform that hosts a vast array of courses on diverse subjects, allowing individuals to learn new skills or enhance existing ones. Founded in 2010, Udemy provides access to a wide range of courses created by instructors worldwide.
Udemy offers a variety of digital marketing courses in East York for individuals who are interested in learning about digital marketing, improving their skills, or pursuing a career in the field.
Modules covered in the course:
- Introduction to Digital Marketing
- Analytics and Reporting
- Digital Marketing Trends
- Mobile Marketing
- Pay-Per-Click Advertising
- Social Media Marketing
- Email Marketing
- Content Marketing
- Website Optimization
- Market Research and Strategy
Course Name: Online Digital Marketing Course
Type of Course: Online
Duration: 3-12 months
Fees: USD. 15 – 200
Google Reviews Rating: N/A
PROS
- Self Paced Learning
- Valued Certificate
- Affordable
- Lifetime Access to the Course
CONS
- Covers limited digital marketing & AI tools
- The Courses are not structured
- Micro Transactions to learn from multiple instructors might get expensive
Verdict
Enrolling in this Udemy course in East York opens the door to a comprehensive digital marketing education. With modules covering vital topics like Analytics, Social Media, and Market Research, you’ll gain a well-rounded understanding. The course’s affordability makes it accessible, allowing you to learn at your own pace from anywhere. While there are no live classes and some curriculum aspects may be slightly outdated, it is a popular choice for those seeking a hands-on experience to the basics.
Contact Details
Email: press@udemy.com
8. Upgrad
Another popular alternative to Udemy and Coursera is Upgrad. Established in 2015, Upgrad is an online platform focusing on higher education. It specializes in offering diverse courses and programs directed toward enhancing professional skills and fostering career growth. Through partnerships with universities and industry leaders, UpGrad provides specialized courses tailored to meet these objectives.
UpGrad Digital Marketing is a comprehensive program designed to provide learners with the essential skills and knowledge required to succeed in the ever-evolving world of digital marketing. UpGrad Digital Marketing also offers personalized career support and networking opportunities to help learners accelerate their careers in digital marketing.
With its industry-relevant curriculum and practical approach, UpGrad Digital Marketing Courses in East York is an ideal program for anyone looking to upskill or transition into a career in digital marketing.
Modules Covered in the course:
- Digital Marketing Landscape
- Digital Channels Deep Dive 1
- Digital Channels Deep Dive 2
- Marketing Analytics and Integrated Strategy
- Capstone Project and E-Commerce Bootcamp
Course Name: Advanced Digital Marketing Course
Type of Course: Online
Duration: 8-11 Months
Fees: USD 1130-2250
Google Reviews Rating: NA
PROS
- Certificate from MICA
- Personalized Resume Feedback
- Video Library with 90+ Tools
- Job Assistance
CONS
- No Placement Guarantee
Verdict
Enrolling in the UpGrad Digital Marketing course in East York equips you with vital digital marketing skills. With modules covering SEO, SEM, SMM, and more, it ensures a holistic learning experience. The course offers personalized career support, a certificate from MICA, and an extensive video library. Though a bit expensive, the invaluable knowledge and networking opportunities make it a worthy investment for your career in Digital Marketing.
Contact Details
Phone Number: 18002102020
Digital Marketing Career Opportunities in East York
After going through the best digital marketing course in East York, let’s see the opportunities that open for us after completing these courses.
- Digital Marketing Manager: A digital marketing manager is responsible for developing and implementing digital marketing strategies for a company or brand. They oversee all aspects of digital marketing, including search engine optimization (SEO), social media marketing, email marketing, and content marketing.
- Search Engine Optimization (SEO) Specialist: An SEO specialist is responsible for optimizing a website’s content and structure to improve its ranking in search engine results pages. They work to increase the quantity and quality of website traffic by improving the website’s visibility in search engines.
- Social Media Manager: A social media manager is responsible for managing a company or brand’s social media accounts. They create and implement social media strategies, curate content, engage with followers, and analyze social media performance.
- Content Marketing Manager: A content marketing manager is responsible for creating and managing a company or brand’s content marketing strategy. They oversee the creation of content, such as blog posts, videos, and social media posts, and work to increase engagement and conversions through content marketing.
- Email Marketing Specialist: An email marketing specialist is responsible for creating and executing email marketing campaigns. They design and develop email templates, segment email lists, and track email performance metrics.
- PPC (Pay-per-Click) Specialist: A PPC specialist is responsible for creating and managing paid advertising campaigns, such as Google Ads or Facebook Ads. They work to drive traffic and increase conversions through targeted advertising.
Conclusion
In conclusion, digital marketing is a rapidly growing field with a wide range of career opportunities. As technology continues to advance and more businesses shift their focus to online marketing, the demand for skilled digital marketers is only going to increase. From social media management and content marketing to SEO and paid search, there are a variety of roles available for those interested in pursuing a career in digital marketing.
Overall, digital marketing is an exciting and rewarding field that offers a wide range of career opportunities. Whether you’re just starting out or you’re looking to take your digital marketing career to the next level, there are plenty of options available. With the right skills and experience, you can build a successful and fulfilling career in digital marketing and help businesses achieve their marketing goals in the digital age.
That’s it for this blog. I hope you found this information useful. Let me know in the comments if you have any questions.
Frequently Asked Questions
Q: What are the advantages of taking Digital Marketing Courses in East York?
Digital marketing courses in East York provide you with the skills and information you need to succeed in the fast-paced world of Digital marketing. They provide insights into numerous digital marketing channels, methods, and technologies, allowing individuals to harness the power of digital platforms to propel business growth and career chances.
Q: What subjects are addressed in digital marketing courses in East York?
Search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, web analytics, digital strategy building, and other topics are covered in digital marketing courses in East York. They teach a thorough grasp of essential digital marketing ideas as well as practical skills.
Q: Are there any prerequisites for enrolling in digital marketing courses?
The prerequisites for each course and institution may differ. Some courses may have no requirements and are appropriate for novices, but others may need fundamental marketing ideas or prior expertise in the sector. It is advised that you examine the course provider’s particular prerequisites.
Q: Is financial help or a scholarship available for digital marketing courses in East York?
Scholarships, grants, and financial aid may be available from some universities or organisations for digital marketing courses. For possible prospects, it is best to contact course providers, educational institutions, or industry groups.
Q: Why should I take any digital marketing courses in East York in particular?
East York has a thriving tech and commercial ecosystem, making it an excellent place to learn digital marketing. Local courses can offer unique insights into the surrounding market as well as networking chances.
