Welcome to this blog on IIDE vs Upgrad vs Simplilearn.
If you want to learn digital marketing and are researching the top institutes, you’ve likely come across courses offered by IIDE, UpGrad, and Simplilearn. These institutes are among the best in the field today. To assist you in comparing the digital marketing courses offered by these institutes, I’ve crafted this article based on thorough research.
Hopefully, by the end of this blog, you’ll have learned enough about each institute to make an informed decision. Let’s get started with the blog.
Institute Introductions
1. IIDE – Institute Overview
Since its establishment in 2016, IIDE has been at the forefront of digital education in India and neighboring regions, including Nepal and Dubai. They have successfully trained over 235,000 learners worldwide in various digital marketing aspects.
The Online Digital Marketing Course consists of two certifications – Advanced Certification in Digital Marketing (ACDM) with a duration of 4 months, and Professional Certification in Digital Marketing and Strategy (PCDMS), lasting 6 months. ACDM is recommended for students and freshers, whereas PCDMS is recommended for working professionals.
IIDE boasts a strong placement cell and an impressive alumni network. The course comprehensively covers digital marketing, with a particular emphasis on social media marketing and Search Engine Optimization – two critical domains in the field.
The course’s learning methodology includes watching pre-recorded lectures, participating in live sessions with trainers, and engaging in personalized one-on-one mentorship for mastery of each topic.
IIDE has also been recognized as India’s Best Digital Marketing Institute by the World Education Congress, a testament to its excellence in the field.
2. Upgrad – Institute Overview
Founded in 2015, Upgrad’s mission is to provide upskilling courses to professionals and democratize education. They offer a variety of courses across multiple fields, with digital marketing being one of them. These courses are developed in-house or in collaboration with universities.
A collaboration between MICA University and UpGrad Online Courses, Advanced Certificate in Digital Marketing, spanning 7 to 11 months, is tailored for working professionals who wish to upskill themselves. The course comprises five main modules, each focusing on a different aspect of digital marketing.
Delivered at a steady pace, the course boasts a team of highly skilled marketing professionals as instructors, ensuring a valuable learning experience. The curriculum is delivered through recorded videos, complemented by two online sessions on weekends.
Additionally, for deeper understanding, there are 5 specializations available, at 17,000 per specialization, which extend the duration by 1.5 months. Upon completing the course, participants receive certifications from MICA and Facebook, along with MICA Alumni Status.
3. Simplilearn – Institute Overview
Based in San Francisco and Bangalore, Simplilearn is a prominent platform offering a variety of upskilling courses.
Simplilearn delivers digital courses primarily through in-house training, and in some instances, in collaboration with other colleges. The platform offers online training in areas such as Cyber Security, Cloud Computing, and Data Science. They specialize in providing technical training designed for individuals who want to enhance their skills while continuing their current job.
The Digital Marketing Specialist course at Simplilearn is developed in association with Meta. The course spans 8 months, covering six key areas of digital marketing. Additionally, it offers six elective modules. Participants will gain hands-on experience with over 35 digital marketing tools.
Simplilearn’s course is more self-paced compared to the courses discussed earlier. The majority of the learning is self-driven, supplemented by occasional live sessions. Upon completing the course, students receive a certificate of completion from Simplilearn.
IIDE vs UpGrad vs Simplilearn Comparison
| IIDE | UpGrad | Simplilearn | |
|---|---|---|---|
| Course Name | Online Digital Marketing Courses | Advanced Certificate in Digital Marketing and Communication from MICA | Digital Marketing Specialist |
| Mode Of Teaching | Hybrid | Online | Online |
| Eligibility Criteria | None | Bachelor’s Degree | None |
| Admission Difficulty | Moderate | Easy | Easy |
| Duration | 4-6 months | 7-11 months (at 7-9 hours/week) | 8 months (at 5-10 hours/week) |
| Campus | Yes | No | No |
| AI Integrated Syllabus | Yes | Yes | Yes |
| Guest Session by Professionals | Yes | Yes | Yes |
| Tools | 20+ | 90+ | 35+ |
| Case Studies and Live Projects | 5+ | 15+ | 15+ |
| Specializations | 2 | 5 | N/A |
| Support | No | Yes | Yes |
| Networking Opportunities | Yes | Yes | Yes |
| Placement Support | Yes | Yes | Yes |
| Mock Interview and Soft Skills | Yes | Yes | No |
| Self-paced course | No | Yes (with live sessions) | Yes |
| Fees | ₹ 1,15,000 – 1,60,000 | ₹ 96,000 (plus 17,000 per specialization) | ₹ 64,200 |
Reviews
1. IIDE – Reviews
Here are a few reviews for IIDE on Google:
2. UpGrad – Reviews
Here are a few reviews for UpGrad on Google:
3. Simplilearn- Reviews
Here are a few reviews for Simplilearn on Google:
Final Verdict
With that, we come to the end of this blog on IIDE vs Upgrad vs Simplilearn.
While all three courses mentioned here are great, the best course in my opinion is the Online Digital Marketing Course offered by IIDE.
While IIDE’s course lies at a higher price point, the networking opportunities and career prospects you’re offered are worth the price. Their experienced trainers, industry-curated syllabus, and excellent student culture are some of their best-selling points.
However, even UpGrad and Simplilearn provide a lot of value to their students. If you want a more self-paced form of learning, you might prefer these courses.
While there are many great courses offered by many institutes, it’s important to consider your requirements and needs while searching for a course. Consider your schedule, budget, and career aspirations while evaluating the worth of a course.
Carefully go through the course syllabus, compare it with other institutes, and read alumni reviews on platforms like Quora, Google, and LinkedIn. Make sure you see that the alumni have been placed in reputable companies at high-paying posts. Choosing the right institute is crucial, so take the time to do proper research.
That’s it for this blog. I hope you found the information in this blog useful. Let me know in the comments if you have any questions.
FAQs – Frequently Asked Questions
Are Simplilearn certification worth it?
Ans: Simplilearn is one of the best digital marketing institutes. Their certificates offer practical experience and are accredited by universities worldwide, making their courses a great investment.
Is IIDE Recognised in India?
Ans: IIDE is a highly respected digital marketing institute in India. They have been recognized as India’s Best Digital Marketing Institute by the World Education Congress, which is proof of their excellence.
Does Simplilearn provide 100% placement?
Ans: Simplilearn claims that its learners are assured of placements in the industry within six months of completing any of their courses.
Are UpGrad courses worth it?
Ans: While UpGrad is a well-known institute, it does have many negative reviews on platforms like Google, Quora, and Reddit. Many students have claimed that UpGrad focuses more on theories that don’t have any practical applications in the industry.
Does IIDE provide placement?
Ans: IIDE offers 100 % placement assurance for all courses. Their students have been placed in many respectable companies like Facebook, Google, Pepperfry.com, Kinnect, FoxyMoron, and Schbang.
