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Comprehensive Digital Marketing Courses in Shillong for Students

27 Apr, 2024 |

5 min read

In today’s rapidly evolving digital landscape, the importance of Digital Marketing Courses in Shillong cannot be overstated. Picture this: in a world where online presence dictates success, these courses serve as the gateway to unlocking boundless opportunities for both professionals and businesses alike.

Imagine being able to navigate the intricate web of search engine optimization, social media marketing, and content strategies with finesse, all while strategically positioning your brand for maximum visibility and engagement. This isn’t just a hypothetical scenario—it’s the reality that Digital Marketing Courses in Shillong offer.

Whether you’re a seasoned marketer looking to stay ahead of the curve or a budding entrepreneur seeking to leverage the power of digital platforms, investing in Digital Marketing Courses in Shillong is a strategic move that promises exponential returns in today’s competitive marketplace.

10 Best Digital Marketing Courses in Shillong

 

1. IPCS Global

Digital Marketing Courses in Shillong

IPCS Global, a renowned institute established in 2005, has been a pioneer in providing high-quality education and training in various fields, including digital marketing. With a mission to empower individuals with practical skills and knowledge to excel in their careers, IPCS Global has trained over 10,000 professionals across diverse industries.

Located in Shillong, IPCS Global offers comprehensive Digital Marketing Courses in Shillong, equipped with cutting-edge curriculum and hands-on training, ensuring students are well-prepared to navigate the dynamic digital landscape and achieve success in their endeavors.

Modules Covered In The Course

  • Search Engine Optimization
  • Search Engine Marketing
  • Email Marketing
  • Affiliate Marketing
  • Inbound Marketing

Course Name: Advanced Certificate Course In Digital Marketing
Type of Course: Online + Offline
Duration: 4 months(includes a 2-month internship)
Fees:₹6,000 to ₹60,000
Google Reviews Rating: NA

PROS

  • Comprehensive coverage of core digital marketing platforms.
  • Offers both online and offline learning options.
  • Includes a 2-month internship for practical experience.
  • Suitable for job seekers, freelancers, and professionals.
  • Provides confidence-building opportunities through real projects.

CONS

  • Lack of available Google reviews for reference.
  • Limited information on specific course details and curriculum.


Verdict

IPCS Global’s Advance Certificate Course in Digital Marketing offers a comprehensive curriculum with practical internship experience, catering to a wide range of learners. However, the absence of Google reviews and detailed course information may require further inquiry before enrollment.

Contact Details

Phone: +91-98467 70771
Email: Info@ipcsglobal.com

 

2. IIDE – The Digital School

Digital Marketing Courses in Andheri - IIDE

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. The institute’s focus on practical learning and real-world applications has helped its students to secure exciting careers in the digital marketing industry.

Modules Covered in the Course

The ODMC course is divided into 2 parts – ACDM and PCDMS. Accordingly, the course syllabus is also divided, into 2 modules that are exclusively in PCDMS.

  • Foundation
  • Search Marketing
  • Social Marketing
  • Growth & Analytics
  • Planning & Strategy (Only in PCDMS)
  • Business Skills (Only in PCDMS)

Course Name: Online Digital Marketing Courses (ACDM + PCDMS)
Type of Course: Hybrid (Online Learning + Offline Presentations)
Duration: 4 – 6 months
Fees: USD 1,500 to 2,000
Google Reviews Rating: 4.8

PROS

  • 1:1 Mentoring Sessions
  • Dedicated Hiring Portal
  • Case Studies
  • 20+ Digital Marketing and AI Tools
  • Assured Placements

CONS

  • No lifetime access is provided.


Verdict

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. With AI-based mock interviews and case studies for practical training, this course is updated with the latest trends in the industry.

The ODMC course is divided into two certifications. I feel the ACDM section is more suitable for students and business owners who want to learn digital marketing as an additional skill, whereas the PCDMS is more suitable for working professionals or people who are aiming for a career change or want to upskill.

The only thing is that the main presentation is supposed to be presented on IIDE’s Campus offline. This may be a hindrance for some people who just want to do an online course but you can always get in touch with them to understand if this is negotiable.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co 

 

3. UpGrad

digital marketing training in JOHANNESBURG

Founded in 2015, UpGrad has emerged as a leading online learning platform committed to providing quality education and skill development opportunities in various domains, including digital marketing. With a mission to bridge the gap between industry requirements and traditional education, UpGrad aims to empower individuals with relevant skills to excel in their careers.

Offering a diverse range of courses, including Digital Marketing Courses in Shillong, UpGrad has successfully trained thousands of professionals across the globe. Headquartered in Mumbai, India, UpGrad has expanded its reach with offices and learning centers in multiple cities, leveraging technology to deliver high-quality education to learners worldwide.

Modules Covered In The Course

  • Digital marketing landscape
  • Digital channels deep dive – 1
  • Digital channels deep dive – 2
  • Marketing analytics and integrated strategy
  • Capstone project and e-commerce bootcamp

Course Name: Advanced Digital Marketing Certification Course (ADMC)
Type of Course: Online
Duration:32 – 50 weeks
Fees: Depends on the number of specializations, ranging from INR 1,09,045 to INR 1,56,245
Google Reviews Rating: 4.2

PROS

  • Collaboration with universities for credibility.
  • Comprehensive coverage of digital marketing aspects.
  • Live lectures and interactive sessions.
  • Mentorship from industry experts.
  • Suitable for learners at different career stages.

CONS

  • Lack of available Google reviews for reference.
  • Long duration may not suit all learners.


Verdict

UpGrad’s Advance Certification in Digital Marketing and Communication offers in-depth learning and industry mentorship, although the long duration may require careful consideration.

Contact Details

Email: support@upgrad.com

 

4. Quickxpert Infotech

digital marketing courses in chandrapur

Quickxpert Infotech, established in 2015, is a pioneering institute offering comprehensive Digital Marketing Courses in Shillong. With a mission to empower individuals with cutting-edge digital skills, Quick Xpert Infotech has trained over 500 professionals and entrepreneurs in the region.

Their commitment to excellence and innovation has positioned Quick Xpert Infotech as a trusted destination for individuals seeking to enhance their digital marketing proficiency and embark on successful career trajectories in the dynamic digital landscape of Shillong.

Modules Covered In The Course

  • SEO
  • Online marketing – SEM
  • Online marketing – SMM
  • Online marketing – regular and latest techniques

Course Name: Advanced Digital Marketing Course
Type of Course: Online + Offline
Duration: 3.5 months
Fees: ₹20,000 for online & ₹25,000 for offline
Google Reviews Rating: NA

PROS

  • Coverage of all major online marketing strategies.
  • Suitable for beginners and experienced professionals.
  • Taught by industry experts.
  • Includes over 35 tools, branding, and freelancing techniques.
  • Provides both basic and advanced modules.

CONS

  • Lack of available Google reviews for reference.
  • Limited information on specific course details.


Verdict

Quick Xpert Infotech’s Advanced Digital Marketing Course offers comprehensive training in various online marketing strategies, although further details may be needed before enrollment.

Contact Details

Email: inquiry@quickxpertinfotech.com
Call/WhatsApp: +91-7506252588, +91-7276681665

 

5.OptimizeIndia

Established in 2015, OptimizeIndia is a leading digital marketing institute dedicated to empowering individuals with the latest skills and knowledge in the field. Their mission is to bridge the gap between traditional and digital marketing by providing comprehensive training programs tailored to the needs of professionals and businesses.

Located in Shillong, OptimizeIndia has trained over 1000 individuals, equipping them with the expertise needed to excel in the competitive digital landscape. With a focus on practical learning and industry-relevant curriculum, OptimizeIndia offers a wide range of Digital Marketing Courses in Shillong, covering topics such as SEO, social media marketing, email marketing, and more.

Modules Covered In The Course

  • On Page SEO
  • Google Webmaster Tools
  • Off-Page Techniques
  • Facebook Marketing
  • LinkedIn Marketing
  • Twitter Marketing
  • Search Network
  • Display Network
  • Google Analytics
  • Email Marketing
  • Affiliate Marketing

Course Name:Advance Digital Marketing Training in India
Type of Course: Online + Offline
Duration:1 year or 12 months
Fees: ₹65,000/-
Google Reviews Rating: NA

PROS

  • Comprehensive coverage of digital marketing aspects.
  • Flexibility with both online and offline learning modes.
  • Focus on addressing the digital exposure gap in North-Eastern India.
  • Cost-effective compared to some other courses.
  • Conveniently located training centers and online classes.

CONS

  • Lack of available Google reviews for reference.
  • Limited information is available regarding specific course structure and delivery.


Verdict

OptimizeIndia’s Advanced Digital Marketing Training offers a comprehensive curriculum and flexible learning options at a reasonable price point. With a focus on addressing regional needs, it provides valuable skills for aspiring digital marketers.

However, the absence of Google reviews and detailed course information may require further inquiry before enrollment.

Contact Details

Phone: 831-027-6955
Email: support@aptimizeindia.com

 

6. Coursera

Coursera, a renowned online learning platform, was established in 2012 with a mission to provide universal access to the world’s best education. Offering a wide range of courses, including Digital Marketing Courses in Shillong, Coursera has trained millions of learners worldwide.

With headquarters in Mountain View, California, Coursera collaborates with top universities and organizations to offer high-quality, accessible education to learners across the globe. Through innovative technology and partnerships, Coursera continues to empower individuals to achieve their learning goals and advance their careers in the digital age.

Modules Covered In The Course

  • Digital Marketing
  • Marketing
  • Pricing Strategies
  • Marketing Mix
  • Product Strategies
  • Data Collection
  • Analytics
  • Data Analysis

Course Name:Google Digital Marketing and E-Marketing
Type of Course: Online
Duration:Approximately 8 months
Fees:$592 or ₹48625.73
Google Reviews Rating: NA

PROS

  • Wide range of modules covering essential aspects of digital marketing.
  • Flexibility of online learning.
  • Insights from leading universities and institutions.

CONS

  • Lack of Google reviews for credibility assessment


Verdict

Coursera’s course provides a comprehensive understanding of digital marketing with a focus on data analysis and Google tools. However, the absence of Google reviews may raise concerns about course quality.

Contact Details

Phone: NA

 

7. Udemy

Udemy, a globally renowned online learning platform, was established in 2010 with a mission to democratize education by making high-quality courses accessible to anyone, anywhere. Offering a diverse range of courses across various disciplines, including digital marketing, Udemy has trained millions of individuals worldwide.

While headquartered in San Francisco, California, Udemy’s reach extends globally, providing learners in places like Shillong with the opportunity to enhance their skills and expertise through their extensive library of Digital Marketing Courses in Shillong and beyond.

Modules Covered In The Course

  • Introduction to digital marketing
  • Market research
  • Website creation
  • Business advice
  • Website optimization
  • Marketing cognitive biases

Course Name:The Complete Digital Marketing Course: 12 in 1
Type of Course: Online + Offline
Duration: Kindly contact the institution for further details
Fees:₹500 to ₹4000
Google Reviews Rating: NA

PROS

  • Affordable pricing range.
  • Broad coverage of digital marketing topics.
  • Suitable for beginners and intermediate learners.

CONS

  • Lack of specific duration mentioned.
  • Limited information on course depth and practical applications.


Verdict

Udemy’s course offers a cost-effective option for comprehensive digital marketing knowledge, although specific details regarding duration and depth of coverage could be clearer.

Contact Details

Email: support@udemy.com

 

8. LIPSINDIA

Best Digital Marketing Courses in Thane - Lips India

LIPSINDIA, a renowned institute for digital marketing courses in Shillong, was established with a mission to empower individuals with cutting-edge digital skills and propel them towards success in the digital realm. Since its inception, LIPSINDIA has trained thousands of students, equipping them with practical knowledge and hands-on experience in various facets of digital marketing.

With a presence in multiple locations across India, including Shillong, LIPSINDIA has become a go-to destination for those seeking comprehensive digital marketing education. Their commitment to excellence and industry-relevant curriculum ensures that graduates are well-prepared to navigate the competitive landscape of digital marketing with confidence and expertise.

Modules Covered In The Course

  • Website introduction
  • Google AdWords
  • SEO on and off page
  • Email marketing
  • Social media monitoring

Course Name:Digital Marketing Course Online Live Training Not Recorded
Type of Course: Online + Offline
Duration:120+ hours
Fees: ₹20,000/-
Google Reviews Rating: NA

PROS

  • Extensive coverage of digital marketing topics.
  • Flexibility with online and offline modes.
  • Track record of training numerous professionals.

CONS

  • Lack of specific Google reviews for credibility assessment.


Verdict

LIPS India’s course offers comprehensive training in digital marketing with flexibility in learning modes. However, the absence of Google reviews may impact credibility assessment.

Contact Details

Phone: 7350787800

 

9. GUVI

Founded in 2014, GUVI (Great Learning Platform) has been a pioneering force in the realm of digital education. With a mission to democratize learning and make high-quality technical education accessible to all, GUVI offers a wide range of courses spanning various domains including programming, data science, and digital marketing.

Based in Chennai, India, GUVI has trained over 1.5 million learners globally, equipping them with the skills needed to succeed in the digital age. While GUVI’s primary focus is on technical education, it also provides comprehensive Digital Marketing Courses in Shillong, catering to the growing demand for digital skills in the region.

Modules Covered In The Course

  • Data wrangling in Excel
  • Data handling in SQL
  • Introduction to statistics
  • Social media marketing
  • Content marketing

Course Name: Business Analytics and Digital Marketing
Type of Course: Online
Duration: 6 months(weekends)
Fees:₹84999 Inc. GST
Google Reviews Rating: NA

PROS

  • Strong focus on analytics and marketing insights.
  • Weekend schedule suitable for working professionals.
  • Curriculum designed for practical application.

CONS

  • High fee compared to other options.
  • Limited information on practical projects and industry exposure.


Verdict

GUVI’s course offers in-depth training in analytics and digital marketing, making it suitable for professionals seeking advanced skills. However, the high fee may be a deterrent for some learners.

Contact Details

Phone: +91 9736097320
Email: cs@guvi.in

 

10. Simplilearn

Digital Marketing Courses in Nalgonda

Established in 2009, Simplilearn has emerged as a global leader in online training and certification, including offering Digital Marketing Courses in Shillong. With a mission to empower professionals worldwide with in-demand skills for the digital age, Simplilearn has trained over 2 million individuals across 150 countries.

Headquartered in San Francisco, California, Simplilearn has a strong global presence with offices in the United States, India, and Australia. Through their innovative online platform and expert-led courses, Simplilearn continues to revolutionize digital education, enabling learners to advance their careers and stay ahead in today’s competitive landscape.

Modules Covered In The Course

  • Mastering SEO, Content Marketing, PPC and Digital Analytics
  • Mastering Social Media, Mobile Marketing and Digital Strategy
  • Advanced Web Analytics
  • Advanced Search Engine Optimization (SEO)
  • Advanced Pay Per Click (PPC) Program
  • Advanced Social Media (With Facebook Blueprint Voucher)
  • Digital Marketing Capstone

Course Name: Masters in Digital Marketing
Type of Course: Online
Duration: 11 months
Fees: 64,200 incl. taxes
Google Reviews Rating: 4.4

PROS

  • Course co-created by Facebook
  • Aligned to top Digital Marketing certifications like Google, Facebook, Hotspot
  • 45+ projects and Case Studies
  • Guaranteed placements

CONS

  • Not a self-paced course


Verdict 

Simplilearn is a globally recognized platform and doing their digital marketing course will guarantee you many opportunities in your career.

Their course offers certifications from Google, Facebook and Hotspot which are sure to give you a competitive edge while applying for a job. Their case studies and projects prepare you for real-world situations. They also guarantee placements at the end of the course which is a bonus.

Contact Details

Phone: 1800-212-7688

 

Conclusion

In summary, digital marketing has become a vital element of any business’s marketing plan, providing the ability to extend their reach, engage with customers in real-time, and assess the effectiveness of their strategies. By incorporating a variety of digital marketing channels, including social media, email, SEO, PPC, and content marketing, businesses can create a comprehensive approach to connect with their target audience.

However, it is critical to continuously evaluate and adjust tactics based on data and trends to achieve optimal results. Since digital marketing is an ever-evolving field, keeping up with new trends and technologies is crucial to remaining competitive in the market. With the available information, the reader will be able to find and choose the best Digital Marketing Courses In Shillong.

 

Frequently Asked Questions

Q. What is digital marketing?

Ans. Digital marketing is a type of advertising that utilizes various digital platforms, including websites, social media networks, search engines, email services, and mobile applications, to connect and interact with a particular target market.

Q.What are the benefits of digital marketing courses in shillong?

Ans. Digital marketing offers several advantages, including heightened brand recognition, more effective identification of potential customers, enhanced customer engagement, increased conversion rates, and improved monitoring and evaluation of campaign effectiveness.

Q.What is SEO?

Ans. Search Engine Optimization (SEO) refers to the practice of refining website content or structure to enhance its positioning on search engine results pages, such as Google. The ultimate aim is to increase the website’s organic traffic and online visibility.

Q. What is PPC advertising?

Ans. Pay-per-click (PPC) advertising entails displaying ads on search engines or social media networks and paying for each click received by the advertisement. This advertising method can prove useful for rapidly generating leads and driving traffic to a website.

Q. What is content marketing?

Ans. The practice of content marketing encompasses producing and disseminating useful, pertinent, and uniform content aimed at drawing in and maintaining a specific audience. The ultimate objective is to inspire profitable customer behavior.

Q. How do I measure the success of my digital marketing campaigns?

Ans. The measurement of success for a digital marketing campaign varies depending on its specific objectives. Several metrics, such as website traffic, conversion rates, engagement rates, and revenue, can be utilized to evaluate campaign performance.

Q. How do I create a social media strategy?

Ans. To develop a social media strategy, you need to specify your objectives, recognize your intended audience, select appropriate platforms, craft captivating content, and evaluate your outcomes.

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


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