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Best Digital Marketing Courses in Kano

31 Dec, 2023 |

5 min read

Do you want to study digital marketing in Kano? You’ve come to the right place. This blog covers the best digital marketing courses in Kano.

In a place like Kano, digital marketing has a high scope. Especially after Covid-19 digital marketing got a high demand and became the major focus of every business. Therefore, being aware of digital marketing will only help you to increase your importance in today’s time and help you achieve your goals.

In this blog, you will get to know some of the best institutes which provide digital marketing courses in Kano, digital marketing benefits and the career Opportunities in digital marketing. Okay, so let’s dive in!!

Best Digital Marketing Courses in Kano

1. IIDE – The Digital School

Digital Marketing Institute

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students secure exciting careers in the digital marketing industry.

Modules Covered in the course:

Module 1 Foundation

  • Brand Truth: Marketing Fundamentals
  • Customer Journey: AIDA Funnel
  • Presentation Skills
  • Introduction to Agencies & Departments

Module 2 Search Marketing

  • Website Basics
  • Search Engine Optimization
  • Google Ads
  • E-Commerce
  • Corporate Soft Skills
  • Reporting & Excel Training

Module 3 Social Marketing

  • Social Media Organic
  • Brand Reputation Management
  • Social Media Paid
  • Influencer Marketing
  • Resume & LinkedIn Profile Building

Module 4 Growth & Analytics

  • Lead Generation & Nurturing
  • Google Analytics 4
  • Capstone Project
  • Interview Preparation
  • Mock Interviews

Course Name: Advanced Digital Marketing Certification Program
Type of Course: Online
Duration: 4 months
Fees: USD 1,500
Google Reviews Rating: 4.8

PROS

  • 2 Specializations Available
  • 0% EMI Option Available
  • 2 months mandatory Internship
  • Course is rich in practical training and hands-on projects
  • Weekend Batches for Working Professionals
  • Assured Placements

CONS

  • This course does not provide self-paced learning.


Verdict 

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their specializations in Creative Strategy or Performance Marketing is helpful for students in aligning their education with their career aspirations and strengths.

The well-structured syllabus covers a wide range of digital marketing aspects, providing a holistic understanding of the field. Personal mentoring sessions and compulsory internships are the plus point for students wanting to get a better understanding of the topics and apply it in real-world settings

Even though this course is at a higher price point, the curriculum and the networking opportunities for the students throughout the course make up for it.

Contact Details

Phone Number: +91 96199 58615
Address: IIDE Campus, 1st Floor, Andheri Girls’ Education Society, S. V. Road, Opp. Bank of Baroda, Near GK Gokhale Bridge, Andheri West, Mumbai – 400058
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. MSBM – Metropolitan School of Business and Management 

Business School London | Online MBA Program | Metropolitan School of  Business & Management UK

At MSBM, their digital marketing courses are designed to cater to individuals at various skill levels, from beginners to professionals seeking to enhance their expertise. MSBM courses are carefully crafted to cover a wide range of digital marketing disciplines and provide hands-on training in essential tools and strategies.

Modules Covered in the Course:

  • Digital marketing fundamentals
  • Finance for business leaders
  • Human Resource Management and Leadership
  • Introduction to Analytics
  • International Marketing Management
  • Operational Management
  • Social Media Marketing
  • Strategic Management

Course Name: Masters in Digital Marketing Course
Type of Course: Online
Duration: 1 Year
Fees: USD 5802
Google Reviews Rating: 4.5

PROS

  • Easy payment structure
  • Experienced Faculty
  • All modules are assessed via submitted assignments – there are no exams to write
  • Guaranteed Certification

CONS

  • Does not guarantee internship or placement


Verdict 

Metropolitan School of Business and Management is a well-known and reputable digital marketing training institute. They offer a variety of courses for beginners and professionals, and many students have found their programs helpful in building a career in digital marketing. All the courses are conducted by the experts, and the modules have assignment, making it a good choice for students to pursue digital marketing.

Contact Details

Address: 54B, Adeniyi Jones Avenue, Ikeja, Lagos, Nigeria.
Email ID: www.msbm.edu.ng
Website: https://msbm.org.uk/

3. BrainStation

BrainStation Miami | South Florida Tech Hub

 

BrainStation is the global leader in digital skills training, empowering businesses and brands to succeed in the digital age.

Established in 2012, BrainStation has worked with over 500 instructors from the most innovative companies, developing cutting-edge, real-world digital education that has empowered more than 100,000 professionals and some of the largest corporations in the world.

Modules Covered in the course:

  • Digital Marketing Strategy
  • Search Engine Marketing
  • Marketing Analytics
  • Social Media Marketing
  • Email Marketing

Course Name: Digital Marketing Course Online
Type of Course: Online
Duration: 2.5 Months
Fees: N/A
Google Reviews Rating: 4.8

PROS

  • Interactive, Project-Based Learning
  • Instructor-Led, Live Online Courses
  • Guaranteed Certification
  • Community Beyond the Classroom

CONS

  • The course does not provide Interview Prep to its students.


Verdict 

BrainStation is a renowned and prominent institution that provides thorough digital marketing training globally. The institute offers backup classes as well. The learning here are not theory based but practical based, and the classes are led by the industry experts making it a prominent digital marketing institute among the students.

Contact Details

Phone Number: N/A
Address:  136 Crosby St New York City, NY 10012
Website: https://brainstation.io/course/online/digital-marketing

4. Simplilearn 

Simplilearn strengthens collaboration with IBM to upskill over 20,000  professionals in 2021

Founded in 2010 and based in San Francisco, California, and Bangalore, India, Simplilearn, a Blackstone company is the world’s #1 online Bootcamp for digital economy skills training. Their  programs are designed and delivered with world-renowned universities, top corporations, and leading industry bodies via live online classes featuring top industry practitioners, sought-after trainers, and global leaders. Simplilearn have helped over one million professionals, and companies across 150+ countries get trained, acquire certifications, and upskill their employees. They have award-winning online boot camps designed and updated by 2000+ renowned industry and academic experts every year. 

Modules Covered in the course:

  • Induction Session for Digital Marketing Specialist Masters Program
  • Introduction to Website Creation: Building a Strong Online Foundation
  • Digital Marketing Landscape: Navigating the Ever-Changing Landscape
  • Behavioral Marketing: Understanding the Customer
  • Search Engine Optimization: Unleash the Power of Organic Visibility
  • Search Engine Marketing: Targeted Campaigns for Maximum Reach
  • Social Media Marketing: Engaging Customers and Building Brand Advocacy
  • Email Marketing: Leveraging the Power of Personalized Communication
  • Mobile Marketing: Capturing Audiences in the Mobile Era
  • Content Strategy: Crafting Compelling Messages for Success
  • Strategies for Paid Campaigns: Maximizing ROI
  • Analytics, ROI, and Evaluation: Measuring Success in the Digital Age
  • AI, Automation, and Emerging Technology: Harnessing Innovation for Digital Marketing
  • Digital Marketing Capstone Project

Course Name: Digital Marketing Specialist
Type of Course: Online
Duration: 8 Months
Fees: USD 772
Google Reviews Rating: 4.7

PROS

  • Job assistance
  • 45+ Projects and Case Studies
  • Co-created with Facebook

CONS

  • No placement guarantee


Verdict 

Simplilearn is one of the most reputable and known institute in the world. They provide skills training in many fields such as Project Management, Digital Marketing, Cloud Computing, Software Development, AI & Machine Learning, and many more. They conduct 1,500 live classes every month. Pursuing digital marketing from here can prove to be a great option for students as well as for the professionals.

Contact Details

Phone Number: +1-844-532-7688
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
Website: https://www.simplilearn.com/master-in-digital-marketing

5. upGrad

upGrad announces its latest digital campaign for MICA Ahmedabad to aspire  Indian youths | 1 Indian Television Dot Com

upGrad is the South Asia’s largest higher EdTech company. With the latest technology, pedagogy, industry partners and world-class faculty, they create immersive online learning experiences for their learners globally. upGrad courses are taught by the best mentors and industry leaders in Digital Marketing.

Modules covered in the course:

  • Fundamentals of Marketing: Journey from Traditional Marketing to Digital Marketing
  • Digital Marketing Metrics and Channels
  • Customer Centricity
  • Designing a Web Presence
  • Social Media Marketing
  • Search Engine Optimisation (SEO)
  • Blog Creation Project ( WordPress)
  • Social Media Marketing Live Project ( Facebook Ads Manager)
  • Search Engine Marketing (SEM)
  • Programmatic & Display Advertising
  • Content Marketing
  • User Nurturing
  • Google Ads Search Campaign ( Google Ads Manager)
  • Email Marketing Live Project ( Get Response)
  • Web Analytics
  • Defining a Robust Digital Marketing Strategy
  • Planning DM Resources (Agency/Team)
  • Web Analytics Live Project (Google Analytics 4)
  • e-Commerce Bootcamp
  • Capstone Project

Course Name: Advanced Certificate in Digital Marketing and Communication from MICA
Type of Course: Online Classes
Duration:  31-51 Weeks
Fees: USD 1,155
Google Reviews Rating: 4.5

PROS

  • 15+ Case Studies and Live Projects
  • Personalised Resume Feedback
  • MICA Executive Alumni Status
  • Up-to-date modules integrated with Generative AI

CONS

  • This course does not provide self-paced learning
  • Does not guarantee placement or internship

 

Verdict 

upGrad’s courses are designed to enhance and strengthen students’ skill sets depending on their chosen specialization. To help students, they put equal emphasis on both book theories as well as practical applications.

So if you are interested in strengthening your digital marketing knowledge while gaining practical skills, upgrad can be a great option for you.

Contact Details

Phone Number: 1800 210 2020
Email ID: customercare@upgrad.com
Address:  546, Amarjyothi Layout H.B.C.S. Domlur, Bengaluru, Karnataka 560071
Website: https://www.upgrad.com/digital-marketing-and-communication-pgc-mica/

6. Coursera

Coursera | Degrees, Certificates, & Free Online Courses

Coursera is the global online learning platform that offers anyone, anywhere access to online courses and degrees from world-class universities and companies.

Coursera partners with more than 275 leading universities and companies to bring flexible, affordable, job-relevant online learning to individuals and organizations worldwide. They offer a range of learning opportunities from hands-on projects and courses to job-ready certificates and degree programs.

Modules Covered in the course:

  • Attract and Engage Customers with Digital Marketing
  • From Likes to Leads: Interact with Customers Online
  • Think Outside the Inbox: Email Marketing
  • Assess for Success: Marketing Analytics and Measurement
  • Make the Sale: Build, Launch, and Manage E-commerce Stores
  • Satisfaction Guaranteed: Develop Customer Loyalty Online

Course Name: Google Digital Marketing & E-commerce Professional Certificate
Type of Course: Online
Duration: 6 Months
Fees: USD 70
Google Reviews Rating: 4.7

PROS

  • Interview preparation
  • Experienced Faculty
  • Flexible Modules
  • Guaranteed Certification

CONS

  • No placement guarantee


Verdict 

Coursera is a world famous online education instructor. They provides online courses and degrees in various fields such as Data Science, AI, Finance, Marketing, HR, etc. They have partnered with several top universities and companies. Learning Digital Marketing from Coursera is worth-while.

Contact Details

Phone Number: (800) 952-5210
Address: 381 E, Evelyn Ave, Mountain View, CA 94041
Website: https://www.coursera.org/professional-certificates/google-digital-marketing-ecommerce

Benefits of Digital Marketing Courses

  • Skill Enhancement: These courses provide a structured learning environment where you can gain comprehensive knowledge in various digital marketing strategies and tools. From SEO to social media marketing, you’ll acquire practical skills that can be directly applied to real-world marketing scenarios.
  • Stay Updated: Digital marketing is a dynamic field with ever-evolving trends and technologies. Courses keep you abreast of the latest industry practices and help you adapt to changes. Instructors, often industry professionals, offer insights into current strategies, ensuring you stay ahead of the competition.
  • Hands-on Experience: Many courses emphasise practical learning through assignments, case studies, and projects. This hands-on approach allows you to apply learned concepts to real-world scenarios, enhancing your problem-solving abilities and preparing you for marketing challenges.
  • Networking Opportunities: Digital marketing courses bring together individuals from diverse backgrounds, fostering networking opportunities. By connecting with like-minded professionals and industry experts, you can expand your network, potentially leading to collaborations and career opportunities.
  • Career Advancement: Completing digital marketing courses and obtaining certifications enhances your resume and increases your marketability to employers. The acquired skills demonstrate your commitment to professional growth and your ability to contribute effectively to digital marketing initiatives.

 

Digital Marketing Career Opportunities in Kano

  • Content Marketing: Content is the foundation of digital marketing. Opportunities exist in creating and distributing valuable, relevant content to engage audiences and drive results. Roles include content creation, strategy, and promotion.
  • Search Engine Optimization (SEO): With businesses aiming to rank higher in search engine results, SEO specialists are in demand. They optimise websites and content to enhance visibility and organic traffic.
  • Social Media Marketing: Social media platforms are essential for businesses to connect with their audience. Opportunities range from managing social media channels to running paid advertising campaigns and engaging with followers.
  • Digital Advertising: Digital advertising involves creating and managing online ad campaigns. Roles include campaign planning, ad creation, targeting, and optimization across various platforms like Google Ads and social media.
  • Email Marketing: Email marketing specialists develop and execute campaigns to nurture leads and engage customers. They focus on building effective email strategies, automation, and analytics.
  • Analytics and Data Science: Data analysis is crucial for optimising marketing strategies. Professionals skilled in web analytics and data interpretation help businesses make data-driven decisions and measure campaign effectiveness.

Frequently Asked Questions

Q. Is Digital Marketing in demand in Kano?

Professionals in digital marketing have slightly better job prospects than most professions. The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.

Q. Can I study digital marketing in Kano?

Yes, you can. With the demand for digital marketers increasing rapidly, students are aiming to make a career in this field. With increasing job opportunities the need for courses that teach the intricacies of digital marketing is also increasing. Many institutes offer digital marketing courses to fulfil their need.

Q. Is Digital Marketing a good career?

Yes, Digital Marketing is a good career. In today’s world, digital marketing is one of the fastest-growing industries. As demand for digital marketing rises, there is also an increase in job opportunities. You can get a high-paying job in the industry by specialising in certain digital skills.

Q. Can these courses help me start my own digital marketing agency?

Absolutely. Digital marketing courses equip you with the right knowledge, right networks. Both these can help you in starting your own digital marketing agency.

Q. Are digital marketing courses worth the investment?

Absolutely! With the rise of internet The demand for digital marketing professionals continues to rise, making it a worthwhile investment in your career or business.

Q. What will be the salary of a Digital Marketer?

The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

Q. What are the main goals of Digital Marketing?

Digital marketing goals are often focused on acquiring new customers, better leads, as well as brand awareness. The definition of a goal depends on a company’s objectives. The goals must be specific as well as measurable for them to be achievable.

Q. What is the qualification for Digital Marketing?

No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. However, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required.

Conclusion

With this, we come to the end of the blog. These were the best digital marketing courses in Kano.

By enrolling in digital marketing courses in Kano, you can equip yourself with the necessary skills and knowledge to excel in this field. Whether you’re an aspiring professional looking to break into the industry or a business owner aiming to expand your digital presence, these courses offer valuable opportunities for growth, networking, and staying ahead of the curve. Invest in your digital marketing education today and unlock the potential for future success in Kano’s digital landscape.

All the best for your digital marketing journey!! Thank you for reading till the end.

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


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