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Popular Digital Marketing Courses in George Town

31 Jan, 2024 |

5 min read

Do you want to study digital marketing in George Town? You’ve come to the right place. This blog covers the best digital marketing courses in George Town.

The methods are not only valuable for professionals but also for businesses. For businesses, Digital marketing courses provide valuable knowledge and skills to understand the ever-evolving digital landscape, including various online platforms, Social Media, Search Engine Optimization (SEO), paid advertising, Content Marketing, and more. Professionals who stay updated with digital marketing strategies can effectively leverage these channels to reach their target audience and achieve business goals.

In this article, we will introduce you to some of the most popular digital marketing courses in George Town that offer placement opportunities with syllabus, fees and placements. These courses have a proven track record of providing students with the necessary skills and knowledge to succeed in the digital marketing industry.

Best Digital Marketing Courses in George Town


1. IIDE – The Digital School

Digital Marketing Institute

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students secure exciting careers in the digital marketing industry.

Modules Covered in the course:

Module 1 Foundation

  • Brand Truth: Marketing Fundamentals
  • Customer Journey: AIDA Funnel
  • Presentation Skills
  • Introduction to Agencies & Departments

Module 2 Search Marketing

  • Website Basics
  • Search Engine Optimization
  • Google Ads
  • E-Commerce
  • Corporate Soft Skills
  • Reporting & Excel Training

Module 3 Social Marketing

  • Social Media Organic
  • Brand Reputation Management
  • Social Media Paid
  • Influencer Marketing
  • Resume & LinkedIn Profile Building

Module 4 Growth & Analytics

  • Lead Generation & Nurturing
  • Google Analytics 4
  • Capstone Project
  • Interview Preparation
  • Mock Interviews

Course Name: Advanced Digital Marketing Certification Program
Type of Course: Online
Duration: 4 months
Fees: USD 1,500
Google Reviews Rating: 4.8

PROS

  • 2 Specializations Available
  • 0% EMI Option Available
  • 2 months mandatory Internship
  • Course is rich in practical training and hands-on projects
  • Assured Placements

CONS

  • This course does not provide self-paced learning.


Verdict 

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their specializations in Creative Strategy or Performance Marketing is helpful for students in aligning their education with their career aspirations and strengths.

The well-structured syllabus covers a wide range of digital marketing aspects, providing a holistic understanding of the field. Personal mentoring sessions and compulsory internships are the plus point for students wanting to get a better understanding of the topics and apply it in real-world settings

Even though this course is at a higher price point, the curriculum and the networking opportunities for the students throughout the course make up for it.

Contact Details

Phone Number: +91 96199 58615
Address:  Metro Exit no. 4, E-30, 2nd & 3rd Floor, above Regal Shoes, behind McDonald’s, South Extension II, New Delhi, Delhi 110049
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/


2. The Knowledge Academy

The Knowledge Academy | Education & Training | MBH: Manchester's B2B  Business Hub

The Knowledge Academy is the world’s largest and most established provider of training courses globally, with extensive experience of providing quality-infused learning solutions – with the capability to deliver over 30,000 courses, in 1000+ locations, across 190 countries. The academy has trained over 1 million students and also won many international laurels.

Modules Covered in the Course:

  • Digital Marketing
  • Planning, Strategy, and Testing
  • Customer Experience and Usability
  • Mobile Marketing
  • Content Strategy
  • Social Media
  • Email Marketing
  • Search Engine Marketing: SEO and PPC Defined
  • Integrating Your Marketing Communications for Maximum ROI

Course Name: Digital Marketing Masterclass
Type of Course: Online classes
Duration: 1 Day
Fees: USD 1264
Google Reviews Rating: 4.6

PROS

  • Resources are included for a comprehensive learning experience
  • Case Studies
  • Flexible learning methods

CONS

  • Does not guarantee placement or internship


Verdict 

The Knowledge Academy is a globally reputable institute. Their focus on practical training through live projects and case studies and free access to tools and software are a great selling point. The institute provides various advantages such as case studies backed syllabus, flexible learning methods for professionals, making it a great option for students to pursue digital marketing from.

Contact Details

Phone Number: 01344203999
Email ID: info@theknowledgeacademy.com
Website: https://www.theknowledgeacademy.com/courses/digital-marketing-courses


3. Georgetown University School of Continuing Studies

Georgetown SCS

Georgetown University School of Continuing Studies is a reputable institute in George Town. They offers graduate programs in professional and liberal studies, more than 30 professional certificate programs, custom and corporate training and education, summer school and special programs, and the University’s only part-time bachelor’s program. Their vision is to transform the lives and careers of diverse lifelong learners by providing access to engaged and personalized liberal and professional education for all.

Modules Covered in the course:

  • 4Ps of Digital Marketing: Process, People, Platform & Performance
  • Applied Marketing Analytics & Reporting
  • CRM & Database Marketing
  • Multi-channel Marketing in the Digital Environment
  • Capstone

Course Name: Online Certificate in Digital Marketing Strategy
Type of Course: Online
Duration: 12 Weeks
Fees: USD 4,995
Google Reviews Rating: 4.5

PROS

  • One to One Mentoring
  • Experienced Faculty
  • Guaranteed Certification

CONS

  • Does not provide placement guarantee


Verdict 

Georgetown University School of Continuing Studies is a renowned and prominent institution that provides thorough digital marketing training. They offer various facilities such as one to one mentoring, guaranteed certification, and their classes are also led by the experts.

Contact Details

Phone Number: (202) 687-7000
Email: pdcprograms@georgetown.edu
Website: https://scs.georgetown.edu/programs/508/certificate-in-digital-marketing-strategy/

 

4. School of Marketing 

School of Marketing – Learn from the Industry Giants

School of Marketing is a leading digital marketing training institute that offers a comprehensive range of courses covering different aspects of digital marketing. They offers 45+ Courses from 100+ Mentors. Their aim is to help up-skill existing and potential marketers at every stage of their careers, so they become industry leaders.

Modules Covered in the course:

  • Digital Marketing and Planning
  • Digital Channels
  • Digital Service and Campaign Design
  • Data, Analytics and AI

Course Name: The Giants Digital Marketing Masterclass
Type of Course: Online
Duration: 8 Weeks
Fees: USD 2,540
Google Reviews Rating: 4.5

PROS

  • Hands-on learning across Digital Marketing tools
  • Sessions led by the experts
  • Guaranteed Certificate

CONS

  • Does not guarantee placement


Verdict 

As an institute, School of Marketing offers different types of short term and mentoring marketing courses. Their sessions are led by the experts. To help students gain practical knowledge, they also arrange guest sessions and podcast on marketing for students.

Contact Details

Email: Info@schoolofmarkting.co.uk
Website: https://schoolofmarketing.co/the-giants-digital-marketing-masterclass/

 

5. Sprintzeal

Sprintzeal | LinkedIn

Sprintzeal is a renowned digital marketing institute that provides a wide range of courses focused on digital marketing. Established in 2015, the institute has successfully trained over 5,000 students, equipping them with the necessary skills and knowledge to thrive in the digital marketing industry.  Sprintzeal offers a digital marketing master’s program that consists of more than 50 modules. It offers insights into the latest digital marketing trends and helps students to come up with their digital marketing strategies.

Sprintzeal’s digital marketing courses are focused on practical learning. Students will have the opportunity to work on real-world projects and assignments throughout the course. This hands-on experience will help students develop the skills they need to succeed in the digital marketing field.

Modules covered in the course:

  • Basics of Digital Marketing and SEO
  • Introduction to Pay Per Click(PPC)
  • Understanding Web Analytics
  • Mastering Social Media Marketing
  • Exploring Brand Management
  • Hands-on Learning with Digital Marketing Projects
  • Studying Advanced Email Marketing
  • Mastering Advanced Content Marketing
  • Mastering Advanced Mobile Marketing

Course Name: Online Marketing Professional Course
Type of Course: Online Classes
Duration: 4 Months
Fees: N/A
Google Reviews Rating: 4.6

PROS

  • Placement assistance
  • Customize training
  • Pay after training completion
  • Interactive sessions with trainer

CONS

  • Covering limited digital marketing and AI tools


Verdict 

Sprintzeal is a well-known and reputable digital marketing training institute in the world. They offer a variety of digital marketing courses for beginners and professionals, and many students have found their programs helpful in building a career in digital marketing. They also offers a customize training according to your needs. It can be a good option to consider this course.

Contact Details

Phone Number: +91 97404 26659, 9008230179
Email ID: support@sprintzeal.com
Website: https://www.sprintzeal.com/course/digital-marketing-expert-certification-training

6. IIM SKILLS

Digital Marketing Courses In Delhi - IIM Skills Logo

One of the most prestigious online training organizations, IIM SKILLS, provides Digital Marketing courses in all over the globe. IIM SKILLS’ Digital Marketing Course is a thorough 180-hour curriculum of interactive online classes.

The IIM SKILLS Digital Marketing course prepares students for the IIM SKILLS Master Certification exam as well as 15 other crucial Certification exams, such as the Google, Hubspot, and Facebook Blueprint exams.

Modules Covered in the Course

  • Content Writing And Blogging
  • Search Engine Optimization
  • Social Media Marketing
  • Search Engine Marketing
  • Inbound Marketing
  • Email Marketing
  • Web Analytics
  • WordPress Web Development

Course Name: Digital Marketing Master Course
Type of Course: Online
Duration: 3 months Training + 2 months Paid Internship
Fees: USD 360 + Taxes
Google Reviews Rating: 4.5

PROS

  • Covers plenty of tools
  • Basic to Advanced level modules
  • Lifetime Access
  • Multiple Certifications

CONS

  • This course does not cover AI topics or tools
  • No detailed information on trainers or mentors


Verdict 

IIM SKILLS Digital Marketing course, spanning 180 hours, covers all 40 aspects of Digital Marketing in detail. Notably, the course stands out amongst the rest of the digital marketing courses in Mumbai because of the 15 essential certification exams including Google, Hubspot, and Facebook Blueprint.

With over 120 hours of assignments and 60 hours of live training, the course ensures a profound grasp of vital digital marketing strategies.

The flexibility of choosing between weekday and weekend batches, coupled with the freedom to adjust course days and times, further enhances the learning experience to align with individual preferences.

Contact Details

Phone: +91 95807 40740
Email: info@iimskills.com
Website: https://iimskills.com/iim-skills-digital-marketing-course-review/

 

Digital Marketing Career Opportunities in George Town

  • Social Media Manager: As the world is evolving so the businesses are. Businesses need a social media manager to make a presence of their business and rank at the top as everyone wants their business to grow and maintain top position. Every company varies in the range of salaries that can start with a thousand and go up to lakhs. Anyone interested in becoming a social media manager can opt for a digital marketing course in George town where they will fully train you and you will become an expert.
  • Content Strategist- Content Strategists can work with clients to develop content and target a specific audience. Anyone who can explain the concept, make people understand what they mean, can communicate easily through blogs, and captions. For them, this is the best career option in digital marketing. Again they have an option to opt for part-time or full-time as per these salary ranges..
  • SEO Expert/Executive: A website is of no use if the customer/consumer can’t find our website easily. So here’s the role of SEO [Search Engine Optimization]. The main character builds a strong website, responsible for getting more traffic to the website and getting positive reviews about it. SEO is more challenging but yet so much fun and engaging. One can master this and become an SEO expert.  To become an expert in this industry Digital Marketing Courses in George Town provide the best insights.
  • Digital Marketing Analytics: Digital marketing analytics is good with data and can interpret the language of data in front of management and make them understand the strategies, and planning from the data. A higher salary range comes with higher responsibility. The skills you need are good at communicating, being data-driven, understanding the data correctly, and being detail-oriented. Digital marketing in George Town makes you specialize in Digital marketing analytics and helps you grow faster with in-depth knowledge in a specific field which makes you industry-ready.
  • E-mail Marketing Manager: To be able to work as a professional or communicate in a professional language email is the best source to communicate professionally. To master it in email marketing various digital marketing institutes/classes provide you this so you can send a message or communicate the message through email in a professional manner. For example, if a company runs a campaign and you want to send a message through email, this skill helps you in sending and communicating to the receiver and grab their attention.
  • Digital Marketing Specialist: Digital Marketing Specialist sums all in one. The specialist of all. The digital marketing specialist salary goes up to lakhs. As you gain experience it will range higher than others. Companies make a digital marketing specialist a priority over others. As it says you have a knowledge of various fields and know how to operate them.

Conclusion

With this, we come to the end of the blog. These were the best digital marketing courses in George Town.

Digital marketing is on the fence right now. Everyone is looking for a course or a job in the field. This field trains one for maximum conversions along with knowing the right techniques to have a broader audience. It teaches to be true to the customers and to keep with the immense trust and reputation. The courses are regularly updated with the latest trends and tools to adapt to the changes in the field.

If you want to learn the basics of digital marketing before enrolling for a full-time course, you can watch this free digital marketing masterclass by IIDE.

So, what are you waiting for? Invest in these courses and give your business/career a competitive edge. All the best for your digital marketing journey!! Thank you for reading till the end.

Frequently Asked Questions

Q. Is digital marketing a good course?

Undoubtedly Yes. Digital Marketing is booming everywhere and the world is evolving so fast that everyone’s life is evolving around technology. If you are looking forward to building a career in digital marketing then here is your answer, why it is important in today’s world. It will become best when you do your digital marketing courses from Georgetown.

Q. Is a digital marketing course easy?

Every coin has two faces so here it comes, if you have the right skill and talent you can never get tired of it and you enjoy doing your work here comes a positive side that means it is easy. Now on the other hand some people might find it tricky because of the technical terms or technicality used in various courses.

Q. What is the qualification for Digital Marketing?

No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. However, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required.

Q. Can I learn digital marketing at 40?

Learning has no age. Anyone can start their career in digital marketing. Just need to have the right skills, making plans and strategies. You can become a successful digital marketer even at the age of 40.

Q. Which subject comes in digital marketing?

Here’s a list of subjects included under digital marketing course syllabus-

  • Introduction to Digital Marketing.
  • Email Marketing.
  • Search Engine Optimization.
  • Content writing and Social Media Marketing.
  • Market research and niche potential.
  • Digital Marketing Analytics.
  • Introduction to web analytics.
  • Introduction to CRM.

Q. Are digital marketing courses worth the investment?

Yes, with the rise of internet The demand for digital marketing professionals continues to rise, making it a worthwhile investment in your career or business.

Q. Is a digital marketing specialist in demand?
Ans. Yes, there is a huge demand for digital marketing specialists currently. Digital marketing is a booming industry, and companies are always looking for individuals skilled in digital marketing.

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


2 Comments
  1. rahul

    Your insights on this topic have given me much to ponder. Thank you!

    Reply
    • Mehek Raichand

      glad you liked the blog!

      Reply

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