Are you looking for digital marketing courses in Durham? Your search ends here, as this piece is crafted to lead you through the premier digital marketing courses in Durham.
The United States is home to a thriving digital marketing industry, and there are several top-rated courses available to help you sharpen your digital marketing skills. Any business that wishes to succeed in today’s digital world must invest in digital marketing. Whether you’re a small business owner or a marketing professional, having a strong understanding of digital marketing skills is crucial to reaching your target audience and achieving your business goals.
With digital marketing managers earning an average of more than $75,000 a year, digital marketing is a high-demand and lucrative career option in Durham, USA.
Here is the list of top 8 digital marketing courses in Durham:
The top 8 Digital Marketing Courses In Durham are:
1. Indian Institute of Digital Education (IIDE)
Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.
The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students to secure exciting careers in the digital marketing industry.
IIDE offers a 4-day Campus Immersion for their online digital marketing course participants. Students can visit IIDE’s Mumbai campus for hands-on learning and assessment, and experience IIDE’s campus culture.
This institute also appears in Best Digital Marketing Courses in Delhi
Modules Covered in the course:
- Foundation
- Search Marketing
- Social Marketing
- Growth & Analytics
- Planning & Strategy
- Business Skills
Course Name: Online Digital Marketing Courses in India (ACDM + PCDMS)
Type of Course: Online Learning + Placement Assistance
Duration: 4-6 months
Fees: INR 1,25,000 – 1,80,000
Google Reviews Rating: 4.8
PROS
- 20+ Digital Marketing and AI Tools
- AI based Mock Interviews
- 1:1 Mentoring sessions
- Case studies and Simulations
- Dedicated Hiring Portal
CONS
- This course does not provide self-paced learning.
Verdict
Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their newly updated syllabus with two certifications is a great way of getting ahead of your competitors
The well-structured syllabus covers a wide range of digital marketing aspects along with AI Tools such as Chat GPT, Copy AI, and Designs AI. Personal mentoring sessions and AI mock Interviews are a plus point for students.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co
2. iCert Global
iCert Global, a rapidly growing education company, is a prominent player in the realm of digital marketing. Operating from its United States headquarters and spanning almost three continents, iCert Global offers diverse learning modes, including self-paced online courses, live virtual training sessions, and instructor-led classroom seminars.
Accredited as both an Accredited Training Organization (ATO) and an Accredited Examination Center (AEC), iCert Global has conducted successful training sessions in 108 countries, assisting thousands of professionals in advancing their careers.
Modules Covered In The Course
- EO
- PPC
- Social Media Marketing
- Email Marketing
- Content Marketing
- Web Analytics
- Website Development using WordPress
- WordPress Training
- Affiliate Marketing
- Adobe Analytics
- Mobile Apps Promotion
- Google Analytics
- Google Maps Course Overview
- Youtube Advertisement
- Online Reputation Management Course Overview
Course Name: Digital Marketing Certification Training
Type of Course: Classroom and live Online
Duration: 3 months (90 Days)
Fees: To learn about their fees, kindly contact the institute using the contact information given below.
Google Reviews Rating: 4.9
PROS
- Comprehensive coverage of digital marketing topics
- Experienced instructors
- Hands-on learning approach
- Convenient class schedules and locations
- Job placement assistance
CONS
- Some students find the course expensive
- Instructors could be more engaging
- The curriculum might not be challenging enough
- Could include more real-world examples
Verdict
iCert Global emerges as a robust choice for individuals seeking a comprehensive digital marketing education. While some areas for improvement exist, such as course pricing and instructor engagement, the positive aspects, including extensive coverage of topics and hands-on learning, make it a compelling option.
Contact Details
Phone No – +1 (713)- 287-1213 / (713)-287-1214
Email ID – info@icertglobal.com
Website – https://www.icertglobal.com/course/Digital-Marketing-Certification-Training-Durham-NC/Classroom/61/617
3. Durham Tech
Durham Tech, a thriving educational institute in North Carolina, caters to over 18,000 students from diverse backgrounds. With seven campuses in Durham and Orange counties, along with a variety of online courses, Durham Tech provides accessible education to a wide range of learners.
Accredited and offering over 90 associate degrees and certificates, the college prepares students for university transfer or immediate employment. Durham Tech welcomes North Carolina high school students, international students, and adults seeking to complete their high school education.
Modules Covered In The Course
- Application of social media
- Developing social marketing plans
- Measuring program results
- Utilizing new media technologies
Name of course: Social Media Marketing
Type of Course: Online
Duration: 12 months or less
Fees: To learn about their fees, kindly contact the institute using the contact information given below.
Google Reviews Rating: 4.3
PROS
- Affordable tuition
- Diverse student body
- Supportive professors
- Wide range of programs and resources
CONS
- Campus may seem small
- Some students may have difficulty finding parking
- Some classes may be large and crowded
- Some students may find the academic rigor challenging
Verdict
Contact Details
Phone No – 919-536-7200
Email ID – admissions@durhamtech.edu
Website – https://www.durhamtech.edu/continuing-education/social-media-marketing-continuing-education
4. Duke Continuing Studies
Established in 1969, Duke Continuing Studies in Durham, North Carolina, stands as a beacon of accessible and innovative educational opportunities. Offering courses both online and in person, the program has expanded its offerings to include enrichment classes, summer conferences, academic residential camps, professional certificate programs, corporate training, and distance learning.
Serving over 10,000 learners annually, Duke Continuing Studies is committed to providing a diverse range of noncredit courses, workshops, certificate programs, and summer camps.
Modules Covered in the Course:
- Search Engine Optimization (SEO)
- Social Media Marketing
- Pay-Per-Click (PPC)
- Conversion Optimization
- Web Analytics
- Content Marketing
- Email Marketing
- Mobile Marketing
Type of Course: Digital Marketing 101
Duration:12 months
Fees: To learn about their fees, kindly contact the institute using the contact information given below.
Google Reviews Rating: 4
PROS
- Wide range of courses, workshops, certificate programs, and summer camps
- Experienced and qualified instructors
- Courses offered online, in person, and in hybrid formats
CONS
- Courses are non-credit and do not count towards a traditional degree
- Quality of courses may vary
- Some courses can be competitive with limited enrollment
Verdict
Phone No – 919.684.6259
Email ID – digitalmedia-marketing@duke.edu.
Website – https://learnmore.duke.edu/certificates/digital_marketing
Address – Box 90700 Durham, NC 27708
5. Certstaffix Training
Founded in 2008, Certstaffix Training is dedicated to providing computer and business skills training to individuals and organizations in the United States and Canada. The company’s mission revolves around assisting organizations and individuals in developing the latest and most relevant computer and business skills.
Recognizing the advantages of lifelong learning, Certstaffix aims to enhance professional skills, boost productivity, and reignite self-motivation.
Modules Covered In The Course
- Facebook Advertising
- Instagram for Business
- LinkedIn for Business
- Social Media for Business
- Twitter for Business
- YouTube for Business
Course Name:Social Media Marketing
Type of Course: Hybrid (Online and On-site Group Training)
Duration: 6 days, Free 6 Month Online Retake
Fees: To learn about their fees, kindly contact the institute using the contact information given below.
Google Reviews Rating: Not available
PROS
- Wide range of courses offered
- Flexible scheduling
- Affordable tuition
- Experienced and qualified instructors
CONS
- Limited course availability
- Difficulty in refunds and scheduling changes
- Some courses can be expensive
Verdict
Certstaffix Training stands out for its diverse course offerings, flexible scheduling, and affordability. While limited course availability and potential challenges in refunds exist, the professionalism of instructors contributes to positive student experiences.
Contact Details
Phone: 888-330-6890
Address: P.O. Box 947562, Atlanta, GA 30394-7562
Website: https://training.certstaff.com/catalog/231/Social-Media-Marketing/2668/Durham-North-Carolina
6. North Carolina Central University (NCCU)
North Carolina Central University (NCCU), located in Durham, North Carolina, has established itself as a nationally recognized institution committed to academic excellence, pioneering research opportunities, and successful grant acquisitions for innovative projects.
Modules Covered In The Course
- Introduction to Marketing
- The Marketing Mix
- Market Research
- Market Trends
- International Marketing
- Sustainable Marketing
- Brand Management
- Analyzing Consumer Behavior
- Project Work
- Financial Planning
- Integrated Marketing Planning
Name of course: Digital Marketing Strategists
Type of Course: Online
Duration: Self paced
Fees: To learn about their fees, kindly contact the institute using the contact information given below.
Google Reviews Rating: Not available
PROS
- Affordable tuition and strong support services
- Friendly and supportive faculty and staff
- Strong commitment to student success
- Good location in Durham, North Carolina
CONS
- Campus facilities could be improved
- Academic rigor could be improved
- Some students report feeling unsafe on campus at night
Verdict
Phone No – (919) 530-6100
Website – https://www.nccu.edu/division-extended-studies/continuing-education/professional-development-career-training/digital-marketing-strategist
Address – 1801 Fayetteville St. Durham, NC 27707
7. The University of North Carolina at Chapel Hill
The University of North Carolina at Chapel Hill stands as a distinguished public university, renowned for its commitment to excellence in teaching, research, and public service. Recognized for its academic quality and value, Carolina offers diverse undergraduate, graduate, and professional degree programs, driven by a mission to foster research, scholarship, creativity, and the development of future leaders.
Modules Covered in the Course:
- Digital Marketing Strategy
- Digital Marketing Channels
- Data Strategies
- Digital Marketing for Different Business Models
- Content Strategy
- Organic Social Media
- Digital Advertising and Automation
- Paid Search
- Social Media Advertising
- Display Advertising
- Retargeting
Type of Course: online
Duration: 18 weeks
Fees: $9,245
Google Reviews Rating:Not available
PROS
- Comprehensive coverage of digital marketing topics
- Instruction by experienced industry professionals
- Emphasis on hands-on learning with real-world projects
- Career support services provided
CONS
- Intensive nature of the program may require long hours
- Part-time commitment of 18 weeks
- Program cost is relatively high
- No job placement guarantee
Verdict
Phone No – (919) 425-0055
Website – https://bootcamp.unc.edu/digitalmarketing/
Address – Hilton Garden Inn Raleigh Durham Airport: 1500 RDU Center Dr, Morrisville, NC 27560
8. Simplilearn
Simplilearn, established in 2010, stands as a premier online learning platform dedicated to empowering individuals worldwide with digital skills, accelerating their career advancements. Collaborating with renowned universities, top corporations, and leading industry bodies, Simplilearn offers bootcamps, master’s degrees, and live training programs facilitated by industry practitioners and global leaders.
Modules Covered In The Course
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing, and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Certification Program
- Advanced Social Media
- Digital Marketing Capstone
Course Name: Digital Marketing Specialist Master’s Program
Type of Course: Online
Duration: Self-paced
Fees: To learn about their fees, kindly contact the institute using the contact information given below.
Google Reviews Rating: 4.5
PROS
- Comprehensive coverage of digital marketing topics
- Hands-on experience through live projects
- Job assistance with resume writing and interview preparation
CONS
- Requires a significant time commitment
- Self-paced, demanding discipline and motivation
- No guaranteed job placement after graduation
Verdict
Simplilearn’s Digital Marketing Specialist Masters Program offers a well-rounded foundation in digital marketing with a focus on hands-on experience. Prospective learners should consider the self-paced nature and time commitment before enrolling.
Contact Details
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
Phone No: +1-844-532-7688
Website: https://www.simplilearn.com/advanced-digital-marketing-certification-training-course-raleigh-city
Digital Marketing Career Opportunities in Durham
The digital marketing landscape in Durham, NC, presents diverse career paths with varying skill requirements and salary ranges. Here’s a breakdown of some prominent roles:
- Digital Marketing Specialist
- Average Salary: $132,948
- Required Skills: Proficiency in digital advertising platforms (Google Ads, Facebook Ads), SEO, content.
- How to Get Started: Consider obtaining a relevant degree or certification and gain practical experience through internships or personal projects.
- Social Media Manager
- Average Salary: $45,725
- Required Skills: Proficiency in social media platforms, content creation, social media analytics, strong communication skills.
- How to Get Started: Build a strong online presence, learn social media management tools, and consider taking online courses or certifications in social media marketing.
- SEO Specialist
- Average Salary: $73,160
- Required Skills: Knowledge of SEO strategies, keyword research, on-page and off-page optimization, experience with SEO tools.
- How to Get Started: Learn SEO fundamentals through online courses, blogs, and hands-on practice. Consider certifications from platforms like Moz or Yoast.
- Content Marketing Specialist
- Average Salary: $69,115
- Required Skills: Strong writing and editing skills, content strategy, content management systems (e.g., WordPress), knowledge of SEO.
- How to Get Started: Start a blog or contribute to platforms like Medium, build a portfolio, and consider a degree in marketing or communications.
- Copywriter
- Average Salary: $58,186
- Required Skills: Exceptional writing skills, creativity, understanding of brand voice, grammar.
- How to Get Started: Practice writing across various genres and consider courses in copywriting.
- Marketing Analyst
- Average Salary: $65,951
- Required Skills: Strong analytical skills, data interpretation, proficiency in tools like Google Analytics, knowledge of statistical analysis.
- How to Get Started: Pursue a degree in marketing or analytics, gain experience with data analysis, and consider certifications in analytics tools.
- Web Developer
- Average Salary: $70,996
- Required Skills: Proficiency in web development languages (HTML, CSS, JavaScript), knowledge of CMS (e.g., WordPress), responsive design.
- How to Get Started: Learn web development languages through courses or bootcamps and build a portfolio of web projects.
- Pay-Per-Click (PPC) Specialist
- Average Salary: $60,000
- Required Skills: PPC platforms and strategies, keyword research, campaign optimization, PPC analytics.
- How to Get Started: Begin with an entry-level position, gain experience in PPC advertising, and develop skills for career advancement.
Frequently Asked Questions about Digital Marketing Courses in Durham:
Q. Can I study digital marketing in USA?
Ans.Yes, you can study digital marketing at many universities and colleges in the USA. The USA is a haven for the growth of the digital marketing sector, thereby opening up tons of job opportunities for course graduates. A digital marketing degree from a USA college or university holds international recognition.
Q. How much does it cost to study digital marketing courses in Durham?
Ans.The cost of studying digital marketing courses in Durham varies depending on the program and institution. However, you can expect to pay between $25000 to $30,000 per year for a Bachelor’s degree and between $23,000 and $76,000 per year for a master’s degree.
Q. Which city is best for digital marketing in USA?
Ans. New York, San Francisco, Los Angeles, Boston, Seattle, Chicago, Washington, D.C./Baltimore, Denver, and Charlotte, NC are the top cities for digital marketing in the USA. These cities are home to many of the world’s leading tech companies and digital marketing agencies.
Q. How do I start digital marketing in USA?
Ans. The best way to start digital marketing in the USA is to get a degree or certification from an accredited institution. You can also find many online courses and tutorials that can teach you the basics of digital marketing.
Q. Does digital marketing pay well in USA?
Ans. Yes, digital marketing pays well in the USA. The median salary for digital marketers in the USA is $83,836 per year.
Q. Why study digital marketing in USA?
Ans. A USA degree is valued more highly by 74% of employers, according to the report, and also USA digital marketing universities are highly ranked globally, with subsidized programs and diverse study locations.
Q. How long is the digital marketing courses in Durham?
Ans. Digital marketing courses length in Durham varies depending on type of program, institution, and level of study. Short-term courses take 4-6 months, long-term courses take up to 2-3 years, and online courses can be self-paced or have set deadlines.
Conclusions
The digital marketing field is ever-evolving and in high demand, so taking digital marketing courses in Durham, US can help you develop the skills and knowledge you need to succeed in this exciting career. When choosing a course, be sure to consider your interests, budget, and schedule. Also, look for a course that is taught by experienced instructors who are working in the digital marketing industry. Finally, be sure to participate actively and complete all of the assignments to get the most out of your experience.
Here are some additional tips for success in a digital marketing career:
- Stay up-to-date on the latest trends and technologies.
- Network with other digital marketers.
- Be creative and innovative.
With hard work and dedication, you can build a successful career in digital marketing.