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Best Digital Marketing Courses in Baton Rouge

20 Jan, 2024 |

5 min read

Do you want to study digital marketing in Baton Rouge? You’ve come to the right place. This blog covers the best digital marketing courses in Baton Rouge.

The best digital marketing courses in  Baton Rouge are listed below, carefully chosen by us. This compilation offers comprehensive information about every course, including syllabus coverage and related costs, so you can make an informed choice that best suits your needs. Allow me to introduce you to the broad field of digital marketing before we delve into the course offerings. It includes the deliberate marketing of goods and services through a range of digital channels, enabling accurate audience targeting.

Proficiency in digital marketing is imperative in the ever-changing business landscape of today. Given the increasing impact of social media, it is essential for any professional aspiring to work in a Baton Rouge corporate environment to have strong digital marketing skills. These courses have a proven track record of providing students with the necessary skills and knowledge to succeed in the digital marketing industry.

Best Digital Marketing Courses in Baton Rouge


1. IIDE – The Digital School

Digital Marketing Institute

Indian Institute of Digital Education (IIDE) is a leading educational institution in India that specializes in providing comprehensive and practical training in the field of digital marketing. Established in 2016, IIDE has rapidly emerged as a preferred destination for students and professionals seeking to enhance their skills in digital marketing.

The institute offers a range of courses that cover different aspects of digital marketing, including search engine optimization, social media marketing, content marketing, and more. IIDE boasts of a team of experienced trainers and state-of-the-art infrastructure that ensures students receive the best possible learning experience. The institute’s focus on practical learning and real-world applications has helped its students secure exciting careers in the digital marketing industry.

Modules Covered in the course:

Module 1 Foundation

  • Brand Truth: Marketing Fundamentals
  • Customer Journey: AIDA Funnel
  • Presentation Skills
  • Introduction to Agencies & Departments

Module 2 Search Marketing

  • Website Basics
  • Search Engine Optimization
  • Google Ads
  • E-Commerce
  • Corporate Soft Skills
  • Reporting & Excel Training

Module 3 Social Marketing

  • Social Media Organic
  • Brand Reputation Management
  • Social Media Paid
  • Influencer Marketing
  • Resume & LinkedIn Profile Building

Module 4 Growth & Analytics

  • Lead Generation & Nurturing
  • Google Analytics 4
  • Capstone Project
  • Interview Preparation
  • Mock Interviews

Course Name: Advanced Digital Marketing Certification Program
Type of Course: Online
Duration: 4 months
Fees: USD 1,500
Google Reviews Rating: 4.8

PROS

  • 2 Specializations Available
  • 0% EMI Option Available
  • 2 months mandatory Internship
  • Course is rich in practical training and hands-on projects
  • Assured Placements

CONS

  • This course does not provide self-paced learning.


Verdict 

Having trained over 2,35,000 learners globally, IIDE’s influence spans beyond India. Their specializations in Creative Strategy or Performance Marketing is helpful for students in aligning their education with their career aspirations and strengths.

The well-structured syllabus covers a wide range of digital marketing aspects, providing a holistic understanding of the field. Personal mentoring sessions and compulsory internships are the plus point for students wanting to get a better understanding of the topics and apply it in real-world settings

Even though this course is at a higher price point, the curriculum and the networking opportunities for the students throughout the course make up for it.

Contact Details

Phone Number: +91 96199 58615
Address:  IIDE Campus, 1st Floor, Andheri Girls’ Education Society, S. V. Road, Opp. Bank of Baroda, Near GK Gokhale Bridge, Andheri West, Mumbai – 400058
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/


2. upGrad

Ed-tech firm upGrad acquires Centum Learning - CIO News

upGrad is the South Asia’s largest higher EdTech company. With the latest technology, pedagogy, industry partners and world-class faculty, they create immersive online learning experiences for their learners globally. upGrad courses are taught by the best mentors and industry leaders in Digital Marketing. With a great media presence on platforms such as Business Standard, Livemint and upGrad is one of the largest online higher education companies. The institute has trained more than 10 lakh students to date and has over 300 top companies hiring students from them.

Modules Covered in the Course:

  • Fundamentals of Marketing: Journey from Traditional Marketing to Digital Marketing
  • Digital Marketing Metrics and Channels
  • Customer Centricity
  • Designing a Web Presence
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Blog Creation Project ( WordPress)
  • Social Media Marketing Live Project ( Facebook Ads Manager)
  • Search Engine Marketing (SEM)
  • Programmatic & Display Advertising
  • Content Marketing
  • User Nurturing
  • Google Ads Search Campaign ( Google Ads Manager)
  • Email Marketing Live Project ( Get Response)
  • Web Analytics
  • Defining a Robust Digital Marketing Strategy
  • Planning DM Resources (Agency/Team)
  • Web Analytics Live Project (Google Analytics 4)
  • e-Commerce Bootcamp
  • Capstone Project

Course Name: Advanced Certificate in Digital Marketing and Communication from MICA
Type of Course: Online classes
Duration: 31-51 Weeks
Fees: USD 1,155
Google Reviews Rating: 4.5

PROS

  • 15+ Case Studies and Live Projects
  • Personalized Resume Feedback
  • MICA Executive Alumni Status
  • Up-to-date modules integrated with Generative AI

CONS

  • This course does not provide self-paced learning
  • Does not guarantee placement or internship


Verdict 

upGrad is a globally recognized institute providing skills training across various fields such as Digital Marketing, Cyber Security, Block Chain, Cloud Computing, etc. Their course curriculum includes 15+ Case Studies and Live Projects. Their course is integrated with AI. Learning digital marketing from upGrad can prove to be a great option for the students.

Contact Details

Phone Number: 1800 210 2020
Address: 546, Amarjyothi Layout H.B.C.S. Domlur, Bengaluru, Karnataka 560071
Website: https://www.upgrad.com/digital-marketing-and-communication-pgc-mica/


3. Noble Desktop

Noble Desktop - YouTube

Founded in 1990, Noble Desktop offers part-time and full-immersion courses on anything you can think of from design and coding to business. Located in New York City and providing courses both online and in-person, Noble Desktop prides itself on accommodating dynamic courses and boot camps with hands-on learning, time-tested curriculums, and education from top industry experts.

Modules Covered in the course:

  • Digital Marketing Strategy & Web Fundamentals
  • Content Marketing Bootcamp
  • Email Marketing Bootcamp
  • SEO Bootcamp
  • Google Ads Bootcamp
  • Google Analytics Bootcamp
  • Instagram Marketing Bootcamp
  • Facebook Marketing Bootcamp
  • LinkedIn Marketing Bootcamp
  • YouTube Marketing
  • Social Media Content Marketing: Blogs & Twitter
  • TikTok Marketing
  • Streaming for Social Media
  • Social Media Industry & Portfolio

Course Name: Digital Marketing Certificate
Type of Course: Online Classes
Duration: 120 Hours
Fees: USD 3,995
Google Reviews Rating: 4.5

PROS

  • Live, project-based training from experts
  • Small class sizes
  • 1:1 Mentorship sessions

CONS

  • The institute does not provide interview prep to its students.


Verdict 

Noble Desktop is a well-known and reputable training institute which online training across the world. They offer a variety of courses for beginners and professionals, and many students have found their programs helpful in building a career in digital marketing. The batch sizes are small, and the classes are led by the experts. Pursuing digital marketing from here can be a good option for you.

Contact Details

Phone Number: (212) 226 4149
Address: 185 Madison Avenue 3rd Floor, New York, NY 10016
Website: https://www.nobledesktop.com/certificates/digital-marketing-bootcamp

 

4. IIM Skills

IIM SKILLS | LinkedIn

IIM Skills is one of the reputed online Ed-Tech institutes present in several cities across the globe. It offers various professional courses covering both fundamental and advanced concepts and provides 180 hours of comprehensive digital marketing training by skilled trainers and professionals.

IIM Skills has trained over 25000 aspirants and over 1000 batches. They also offer placement support and assist students to create a credible resumes.

Modules Covered in the course:

  • Content Writing And Blogging
  • Search Engine Optimization
  • Social Media Marketing
  • Search Engine Marketing
  • Inbound Marketing
  • Email Marketing
  • Web Analytics
  • WordPress Web Development

Course Name: Digital Marketing Master Course
Type of Course: Online Classes
Duration: 3 months Training + 2 months Paid Internship
Fees: USD 360
Google Reviews Rating: 4.5

PROS

  • Covers plenty of tools
  • Basic to Advanced level modules
  • Lifetime Access
  • Multiple Certification

CONS

  • This course does not cover AI topics or tools
  • No detailed information on trainers or mentors


Verdict 

IIM SKILLS Digital Marketing course, spanning 180 hours, covers all 40 aspects of Digital Marketing in detail.  With over 120 hours of assignments and 60 hours of live training, the course ensures a profound grasp of vital digital marketing strategies. The flexibility of choosing between weekday and weekend batches, coupled with the freedom to adjust course days and times, further enhances the learning experience to align with individual preferences.

Contact Details

Phone Number: +91-9580740740
Address: IIM SKILLS, H B Twin Tower, 302, 3rd Floor, Max Hospital Building, Netaji Subhash place, Pitam Pura, New Delhi, Delhi-110034.
Website: https://iimskills.com/digital-marketing/


5. American Graphics Institute

Online Classes from American Graphics Institute

AGI provides organizations and individuals with training and support for marketing, design, development and publishing technology. They offer regularly scheduled courses with a live instructor in their classrooms and online, or private training at your location or their. The mission of American Graphics Institute to increase the capacity of clients by assisting individuals to reach their fullest career potential through high quality professional development training programs including the delivery of courses and workshops emphasizing design, development, marketing, and publishing.

Modules covered in the course:

  • Learn Modern Digital Marketing Tools
  • Measure success of marketing campaigns with Google Analytics
  • Create flyers, brochures and newsletters with InDesign
  • Learn to edit and retouch images using Photoshop
  • Built landing pages and websites with HTML and WordPress
  • Find out how to create HTML email for email marketing campaigns
  • Build a portfolio to showcase your work

Course Name: Digital Marketing Certificate
Type of Course: Classroom & Online Classes
Duration: 6 Weeks
Fees: USD 5,700
Google Reviews Rating: 4.8

PROS

  • One-on-one mentoring
  • Dedicated career counselor
  • Expert Faculty

CONS

  • The course is expensive
  • The institute does not guarantee placement


Verdict 

American Graphics Institute’s courses are designed to enhance and strengthen students’ skill sets depending on their chosen specialization. To help students, they put equal emphasis on both book theories as well as practical applications. So if you are interested in strengthening your digital marketing knowledge while gaining practical skills, AGI can be a great option for you.

Contact Details

Phone Number: 781-376-6044
Address: 8 Cabot Rd Woburn, MA 01801
Website: https://www.agitraining.com/digital-marketing-classes/digital-marketing-certificate


6. Henry Harvin

Henry Harvin | Job Portal

Operating since 2013 and having a portfolio of 1200+ courses across 37+ categories, Henry Harvin is also one of the oldest Edtech companies having a team of 600+ employees, 1700+ consultants with offices across 13+ cities in US, UK, UAE and India. Henry Harvin is a one of the largest Multinational Higher EdTech companies present globally.

Modules Covered in the course:

  • Getting Started with Digital Marketing Course
  • Effective Web Page Designing
  • Search Engine Marketing (Google Ads)
  • SEO (Off Page, On Page, Local, Mobile)
  • Facebook Marketing
  • LinkedIn Marketing
  • YouTube Marketing

Course Name: Digital Marketing Course
Type of Course: Online
Duration: 40 Hours
Fees: USD 210
Google Reviews Rating: 4.6

PROS

  • 1 Year Gold Membership of Henry Harvin Digital Marketing Academy
  • Access to the Learning Management System (LMS)
  • Guaranteed Internship
  • Covers latest digital marketing tools

CONS

  • The institute does not provide 1:1 mentoring session


Verdict 

Henry Harvin is a globally recognized education institute providing digital marketing training across the globe. They provide 1200+ courses in different fields. They covers all the latest digital marketing tools in their course. They also provide guaranteed internships to its students. Learning digital marketing from here can prove to be a great option for the students.

Contact Details

Phone Number: +1 209 904 4506
Address: 1031 Walnut Ave Apt 1511, Fremont CA 94536, United States.
Website: https://www.henryharvin.com/digital-marketing-course

 

Digital Marketing Career Opportunities in Baton Rouge

  • Digital Marketing Manager: As a digital marketing manager, you would be responsible for developing and implementing digital marketing strategies for businesses in Baton Rouge. This includes managing online advertising campaigns, social media presence, content marketing, SEO, and analyzing campaign performance.
  • Social Media Manager: In this role, you would focus on managing social media accounts for businesses in Baton Rouge. You would create engaging content, interact with followers, run social media campaigns, monitor analytics, and implement strategies to increase brand awareness and engagement.
  • SEO Specialist: Search Engine Optimization (SEO) is crucial for businesses to rank higher in search engine results. As an SEO specialist, you would optimize websites, conduct keyword research, analyze website traffic, and implement strategies to improve organic search rankings for businesses in Baton Rouge.
  • Content Marketer: Content marketing involves creating and promoting valuable content to attract and engage a target audience. In Baton Rouge, you could work as a content marketer, responsible for developing content strategies, writing blog posts, creating videos, managing email marketing campaigns, and optimizing content for SEO.
  • PPC Specialist: Pay-per-click (PPC) advertising allows businesses to drive targeted traffic to their websites through platforms like Google Ads. As a PPC specialist, you would create and manage PPC campaigns, conduct keyword research, monitor ad performance, and optimize campaigns to maximize conversions.
  • Email Marketing Specialist: Email marketing remains a powerful tool for businesses to connect with their audience. In this role, you would design and execute email marketing campaigns, segment the audience, create engaging content, and analyze campaign performance to drive conversions and customer engagement.
  • Analytics Manager: Data analysis plays a crucial role in digital marketing. As an analytics manager, you would track and analyze data from various digital marketing channels, such as website analytics, social media insights, and campaign performance. You would provide actionable insights and recommendations to improve marketing strategies.

Conclusion

To strengthen and improve your skills, we have included the top 6 digital marketing courses available in Baton Rouge in the blog above. Having an understanding of digital marketing in Baton Rouge will help you in the future as it is one of the industries with the quickest growth in the modern era.

You can use these courses to develop your digital marketing abilities and accelerate the expansion of your organisation. These programmes are designed for both newcomers and active professionals. Both newcomers and marketing experts can profit from these digital marketing courses in Baton Rouge and advance their careers with them. 

All the best for your digital marketing journey!! Thank you for reading till the end.

Frequently Asked Questions

Q. Do digital marketers need to know coding?

Although having a rudimentary understanding of coding might be helpful for digital marketers who work in website creation, SEO, and email marketing, choosing a career in this field usually does not require it. To change a website page or edit an email design in these areas, a marketer may need to have a basic understanding of HTML. Coding expertise is not required for marketers who are largely in charge of creative duties (such as creating and designing content, developing social media strategies, and branding). 

Q. Is digital marketing a good course to pursue? 

According to an analysis of Google Trends search data, skills required in digital marketing are among the top trending employment skills. You should start learning digital marketing if you want to raise your pay. The salary for positions in the digital marketer profile is high due to the increasing demand.

Q. What is the eligibility for Digital Marketing?

The majority of digital marketing courses require graduation from an institution or university that is officially recognized by the government as meeting the minimal requirements for eligibility. Additionally, there are several unique courses available to professionals and interns.

Q. How much does it cost to study Digital Marketing in Baton Rouge?

Digital marketing costs lie between USD 100 to USD 500. Some advanced courses offer more skills and resources than the beginner courses and are longer. That’s why they have a larger pricing range. The cost of these courses ranges from USD 500 to USD 1500. 

Q. Can I learn Digital Marketing in a month?  

You can learn the various digital marketing courses and platforms in 1 to 3 months, but it takes 6 to 12 months to master their skills through practice.

Q. Are digital marketing courses worth the investment?

Yes, with the rise of internet The demand for digital marketing professionals continues to rise, making it a worthwhile investment in your career or business.

Q. Can BA students pursue Digital Marketing? 

Digital marketing is one of the highly demanding short-term courses available for everyone, not just for BA students. By taking this quick course, you can improve your skills and land an appealing position in the corporate sector.

Q. What are the future trends in digital marketing?

Future trends in digital marketing include the rise of mobile marketing, the growth of video marketing, and the increasing importance of data analytics. Mobile optimization, video content creation, and data-driven decision-making will shape the future.

 

Mehek Raichand

Mehek Raichand, the visionary behind 360 Career Advice, is based in Bangalore. Her journey towards career counseling began during her college years, where a deep passion for communication and writing emerged….[Read full bio]


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