Digital marketing has become one of the most popular fields in today’s world of the internet, gadgets, and technology. It’s a skill that’s required not only by marketers but also by business owners and entrepreneurs. Surprisingly, there is a tremendous talent shortage in digital marketing, with demand vastly outnumbering supply. From the convenience of one’s own home, one can now get a Digital Marketing certification.
Several well-known institutions and industry professionals are now offering online digital marketing training programs that include hands-on projects and practical tasks in order to educate important digital marketing skills. These courses are less customizable and more expensive than traditional university degree programs. We’ve examined the top three options to help you pick the best digital marketing school for you. However, first and foremost let us take a look at what things to keep in mind while enrolling for any course.
Criteria For Choosing The Right Course
1. Understanding your requirements
Before opting for any course, first, sort out your needs. Find out the reason behind doing the course and your expected outcome.
2. Choosing ‘self-learning’ or ‘mentor-led training’
Your mode of learning may depend on whether you like to self-learn or like to be mentored. So, choose wisely between the two.
3. Understanding the Course Structure and Trainers
Make sure to check the modules of the courses and also research about the trainers that will teach you.
4. Practical Component and Career Guidance
Internships, live projects, and thesis are highly important when it comes to proving to employers your worth.
5. Know their Fees and Schedule
Every course has different intensity of training and fee structure. So your task is to find the right balance between your budget and maximizing the knowledge you get from a course.
6. Sign up for a Free/ Demo Session
You must 100% sign up for not 1 but 2 demo sessions if required.
Let’s now dive right into the comparison between IIDE, Techstack, and DIDM
Comparison – IIDE vs Digital Scholar vs Digital Academy 360
| IIDE | Digital Scholar | Digital Academy 360 |
|---|---|---|
| Admission Difficulty | ||
| Moderate | Easy | Easy |
| Mode of teaching | ||
| Instructor-Led Live Sessions + Video Lectures |
Live Sessions on Zoom |
Live Sessions + Video Lectures + Classroom Training |
| Mentor-led Live Classes | ||
 |
|
|
| Video Recorded Courses | ||
|
|
|
| Doubt solving sessions | ||
|
N/A |  |
| Live Projects | ||
| 8+ | N/A | |
| Case Studies | ||
|
N/A | |
| Practical Training | ||
|
|
|
| Managerial skills | ||
|
|
|
| Visiting faculty | ||
|
N/A | |
| Assignments | ||
| 9+ | N/A | |
| Assessments | ||
| MCQ | |
|
| Final Exam | ||
|
N/A | |
| Certification | ||
|
|
|
| Career Guidance | ||
|
|
|
| Placement Support | ||
|
|
|
| Course Duration | ||
| 4 -5 Months 70+ Hours of Live Learning |
3 Months | 4 Months 200 Hours of Learning |
| Ratings | ||
| 4.8 on Google (640+ Reviews) |
4.8 on Google (1781 Reviews) |
4.7 on Google (258 Reviews) |
| Fees | ||
| INR 98,250 | INR 75,000 + Taxes |
N/A |
| Location | ||
| Mumbai + Online |
Chennai + Online |
Bangalore + Online |
| Contact Details | ||
| Phone: +91 9619958615 Website: iide.co |
Phone: +91 9169231231 Website: digitalscholar.in |
Phone: +91 7353 515 515 Website: digitalacademy 360.com |
Detailed Information About the Courses
We have done some further research for you and written an in-depth overview of the type of courses the digital marketing institutes are offering. The following courses are the best institutes in India for digital marketing according to our research. So in no particular order, here are the top digital marketing institutes.
1. IIDE
This online digital marketing course by IIDE is 4 – 5 months long with intensive mentor-led training made especially for fresh graduates, college students, and professionals looking to take an upskilling break.
IIDE or the Indian Institute of Digital Education is located in the heart of Mumbai, the hub of marketing and ad agencies. Being one of the best institutes for Digital Marketing Courses, it offers a multitude of courses, from MBA-equivalent Post Graduation Diploma courses, Advanced Online Digital marketing Certification courses to individual short courses in digital marketing, they have covered all needs of the learners.
On top of that, they have a robust placement cell and brilliant alumni. This course covers all the facets of digital marketing and has a key focus on social media marketing and Search Engine Optimisation, the two most important domains in digital marketing.
The course learning methodology of the course is – First watch Pre-recorded Lectures, then learn directly from your Trainer on Live Sessions and follow it up with 1-on-1 personalized mentor sessions for 100% mastery of the topic.
The faculty includes industry thought leaders having worked for companies like Facebook, Google, Pepperfry.com, Kinnect, FoxyMoron, Schbang, etc.
Student Reviews:
2. Digital Scholar
Digital Scholar’s online digital marketing course includes agency-style training, giving students a taste of what it’s like to work in an agency. This qualifies you for the digital marketing industry. You’ll learn all there is to know about working at an agency, from teamwork to put together a proposal. They host guest lectures on a regular basis to bring students up to date on the latest digital marketing trends.
Digital Scholar has partnered with over 400 national and international businesses. You will be given the opportunity to work in the same. Their online digital marketing school not only teaches you about digital marketing but also prepares you for interviews and assists you in finding a job in the field. You will learn the hidden secrets of digital marketing from their team of experienced Digital Marketing trainers
You will earn Google and Facebook certifications upon successful completion of the course. echoVME digital, a Facebook and Google partner firm, is the driving force behind Digital Scholar’s online digital marketing course. Their certificate is highly valuable, and top-tier organizations all around the world acknowledge it.
Student Reviews:
3. Digital Academy 360
In 2015, Digital Academy 360 opened its doors in Bangalore as a digital marketing training institute with the goal of revolutionizing India’s educational system. Digital Academy 360 teaches digital marketing concepts and methods to a large number of people across India through a variety of Digital Marketing Courses.
At Digital Academy 360, they focus their training on digital marketing concepts from a basic to advanced level, enhancing the learners’ knowledge of how to successfully market a product or service online. With Digital Academy 360’s digital marketing course you can learn through online live sessions with expert professors as well as self-paced learning with pre-recorded videos and other complete resources with Digital Academy 360’s digital marketing course. Through an academic project and many assignments, their course attempts to provide an in-depth comprehension of each lesson.
Right from the start of the program, participants can secure part-time work with one of Digital Academy 360’s corporate clients. Their trainers are well-known for being industry-ready to suit clients’ needs and objectives. The digital marketing courses offered by Digital Marketing Academy 360 are suitable for both beginners and working professionals wishing to grow in their careers, as well as established individuals and organizations looking to expand their market reach.
Student Reviews:
Conclusion
There are many digital marketing courses available in India, but choosing the right one can be tough. Always remember that digital marketing is a hands-on field, so if you think you can learn without taking a class, go ahead. A good course, on the other hand, can help you save time while studying, and if you prefer traditional methods of education, an online course is an excellent option for you.
Always double-check the course type and whether it’s online or offline before registering. As a result of this post, we hope you have a better understanding of what institutes offer which courses and how to choose the perfect one for you.
Insightful Write-up! Thank you 🙂
Hey, Mousami. Hope this article helped you.
Thanks for the blog on digital marketing courses and also are their any free courses available?
Hey, Arjun! Here is a free course by IIDE that you can refer to – https://iide.co/digital-marketing-basics/
I am looking for career path change and currently, I am in finance industry. Is digital marketing helpful for people like me?
Yes, Of course. No matter which stream you belong to, you can always pursue a digital marketing course. Digital marketing is one of the most in-demand skills right now in the industry, so there are a lot of opportunities that you can explore.
more such compareson posts like this.
Hey, Tanvi. Hope you liked the article. We will surely try to write more such comparison posts.
From the last few days, I was searching on this to find the best online courses from where I build my skills and knowledge to become a successful digital marketer and boost my career. Thanks for uploading this.
Hey, Amara. Glad to know this article helped you.